Job Title: Performance Marketing Executive
Experience Required: 1 to 3 Years
Location: Sector-67, Noida
Employment Type: Full-Time
Job Overview
We are looking for a results-driven Performance Marketing Executive to manage and optimize paid marketing campaigns while contributing to overall digital growth. The ideal candidate should have strong expertise in data analytics, paid media (Google Ads & Meta Ads), funnel optimization, and a working knowledge of SEO to support organic growth alongside paid strategies.
Key Responsibilities
Plan, execute, and optimize paid campaigns across Google Ads and Meta Ads (Facebook & Instagram)
Analyze campaign performance and optimize key metrics such as CTR, CPC, CPA, and ROAS
Use tools like Google Analytics, Google Ads Manager, and Meta Ads Manager to derive actionable insights
Design and optimize marketing funnels to improve lead generation and conversions
Conduct A/B testing for ad creatives, landing pages, and audience targeting
Collaborate with content and design teams to create high-performing ad creatives
Manage and scale campaign budgets effectively based on performance
Work with Shopify or similar platforms to drive e-commerce performance
Ensure proper tracking setup using pixels, events, and conversion APIs
Support SEO efforts including keyword research, on-page optimization, and performance tracking
Align paid and organic strategies to maximize overall digital growth
Monitor competitor strategies and industry trends
Required Skills:
- 1 to 3 years of experience in performance marketing or digital marketing - Strong hands-on experience with Google Ads and Meta Ads
- Proficiency in Google Analytics and campaign tracking tools
- Understanding of marketing funnels and conversion optimization
- Basic to intermediate knowledge of SEO (on-page, keyword research, technical basics)
- Strong analytical and data interpretation skills
Preferred Qualifications:
- Experience working with D2C or e-commerce brands
- Knowledge of Google Tag Manager, Looker Studio, or similar reporting tools
- Understanding of attribution models and user journey mapping
- Exposure to CRO (Conversion Rate Optimization) strategies
What We Offer:
- Competitive salary and performance-based growth
- Learning opportunities in performance marketing (Google & Meta)
- Collaborative and growth-focused work environment
- Exposure to leading education brands and high-impact campaigns
Interested candidates can share their resume at: 9012177710
Pay: ₹30,000.00 - ₹45,000.00 per month
Benefits:
Work Location: In person
