We are seeking a highly motivated and detail-oriented Search Engine Optimization (SEO) Specialist to join our digital marketing team. The ideal candidate will be responsible for developing and implementing effective SEO strategies to improve our website’s visibility, drive organic traffic, and enhance search engine rankings.
Key Responsibilities
- Keyword Research: Conduct in-depth keyword analysis to identify opportunities for content optimization.
- On-Page Optimization: Optimize website content, meta tags, headings, and internal linking for improved search performance.
- Technical SEO: Ensure website architecture, crawlability, and indexing are optimized; manage site speed, mobile responsiveness, and structured data.
- Content Strategy: Collaborate with content creators to produce SEO-friendly articles, blogs, and landing pages.
- Link Building: Develop and execute strategies to acquire high-quality backlinks.
- Analytics & Reporting: Monitor performance using tools like Google Analytics, Search Console, and SEO software; provide regular reports and insights.
- Competitor Analysis: Track and evaluate competitor SEO strategies to identify gaps and opportunities.
- Stay Updated: Keep abreast of search engine algorithm updates and industry best practices.
Qualifications
- Bachelor’s degree in Marketing, Communications, IT, or related field.
- Proficiency in tools such as Google Analytics, SEMrush, Ahrefs, Moz, and Screaming Frog.
- Strong understanding of HTML, CSS, and website CMS (WordPress, Shopify, etc.).
- Excellent analytical, problem-solving, and communication skills.
Preferred Skills
- Knowledge of local SEO and international SEO..
Pay: ₹8,000.00 - ₹12,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
- Internet reimbursement
- Leave encashment
- Paid sick time
- Paid time off
Work Location: In person
