Roll: Marketing Executive Cum Inbound Sales
Roll definition: Marketing Executive is one who is responsible for generating leads and promoting the organization and its product and services for branding purposes.
Responsibility deliverable:
Creating marketing campaign & e-tailing
Creating value for customers and build customer relationships.
Generating quality leads.
Developing your Arsenal to get to the next level.
Tasks and activities:
Creating marketing campaign & e-tailing:
Designing newsletter to promote the brand: 3 newsletters every month.
Designing creative copy promotional material to promote products and services
Maintaining data of all activities and results emanating from each activity
Social marketing: Facebook, LinkedIn, Instagram, Facebook ads, Google ads, LinkedIn, Google Business, Whatsapp Groups.
E-tailing on GEM, Quickinterior.in , Amazon, Flipkart, Snapdeal, Paytm mall, Livspace, Homelane, Pepperfry, Indiamart, Economic times, Ikea
Creating value for customers:
Creating value letters for customer’s prospective customers, Architects, Interior designers, fellow Industries to enable them to make better decisions for their PMC, interior & furniture projects.
Devising and presenting products and ideas in a way that make them understand the application of products look easy.
Upgrading Company profile & Catalogues of products continuously: soft copy & hard copy drafts.
Generating quality leads:
Defining target audience with analysis and research
Writing emails professionally to share company profile or any information the prospective client needs about the company
Generating leads and fixing meetings, Following up
Creating presentations of designs and products pertaining to clients requirement
Working on Tenders
Data collection online and offline
2 Field surveys once a month.
Generating 5 leads of INR 5,00,000 + order value every week
Developing your arsenal to get to the next level:
Learning skill-sets to grow to the next level