Job Title: Google SEO Specialist
Job Summary:
We are looking for a results-driven Google SEO Specialist to improve our website's visibility in Google Search, increase organic traffic, and generate qualified leads. The ideal candidate has experience with on-page, off-page, and technical SEO, keyword research, content optimization, and performance analysis using industry-standard SEO tools.
Key Responsibilities
- Develop and implement SEO strategies to improve Google search rankings.
- Conduct keyword research and identify opportunities for organic growth.
- Optimize website content, meta titles, meta descriptions, headings, and internal linking.
- Perform technical SEO audits and resolve issues such as crawl errors, indexing, page speed, and mobile usability.
- Monitor website performance using Google Analytics and Google Search Console.
- Track keyword rankings, organic traffic, and conversions, providing regular performance reports.
- Plan and execute link-building campaigns to improve domain authority.
- Collaborate with content writers, designers, and developers to implement SEO best practices.
- Stay up to date with Google's algorithm updates and SEO trends.
- Analyze competitors and identify opportunities to improve search visibility.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Computer Science, Business, or a related field (preferred).
- 0 to 2 years of experience in SEO or digital marketing.
- Strong understanding of Google's ranking factors and SEO best practices.
- Experience with:
- Google Analytics
- Google Search Console
- SEMrush, Ahrefs, Moz, or similar SEO tools
- Screaming Frog SEO Spider
- Keyword research tools
- Knowledge of HTML, CSS, and basic JavaScript is an advantage.
- Experience with WordPress or other CMS platforms.
- Excellent analytical and problem-solving skills.
- Strong written and verbal communication skills.
Preferred Qualifications
- Google Analytics Certification or other relevant SEO certifications.
- Experience with local SEO, e-commerce SEO, or international SEO.
- Familiarity with Core Web Vitals and structured data (Schema.org).
- Understanding of content marketing and conversion rate optimization (CRO)
Work Location: Hybrid remote in Kochi, Kerala (Kochi, 682004)