Key Responsibilities
- Develop and execute social media strategies aligned with business goals.
- Manage and grow the company's presence on LinkedIn, Instagram, Facebook, YouTube, and X.
- Plan, create, schedule, and publish engaging content, including posts, carousels, reels, and videos.
- Shoot and coordinate high-quality reels and short-form video content for social media platforms.
- Generate fresh content ideas and creative campaigns based on the company's products, projects, and industry trends.
- Develop innovative engagement strategies to increase followers, reach, and audience interaction.
- Cover company events, exhibitions, client visits, product launches, and behind-the-scenes activities.
- Collaborate with the design, sales, and technical teams to create impactful marketing content.
- Write compelling captions and maintain a consistent brand voice across all platforms.
- Monitor social media performance, analyse insights, and optimise content based on results.
- Stay updated with the latest social media trends, algorithms, and competitor activities.
Requirements
- Bachelor's degree in Marketing, Communications, or a related field.
- 2–4 years of experience in Social Media Management.
- Strong knowledge of LinkedIn, Instagram, Facebook, YouTube, and X.
- Experience in reel shooting, content planning, and social media storytelling.
- Proficiency in Canva, Adobe Creative Suite, or similar creative tools.
- Excellent communication, creativity, and organisational skills.
- Experience in B2B, engineering, manufacturing, or industrial sectors is an added advantage.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Digital Marketing, Journalism, or a related field.
- 2–4 years of experience managing corporate social media accounts.
- Portfolio showcasing social media campaigns, content calendars, and successful brand growth.
Pay: ₹20,000.00 - ₹25,000.00 per month
Work Location: In person
