Company: Afresh Study Abroad Pvt Ltd
Location: Thiruvananthapuram
Job Type: Full-Time
Experience: 1 – 3 Years
Salary: ₹15,000 – ₹30,000 per month
Job Summary
Afresh Study Abroad Pvt Ltd is looking for a results-driven Digital Marketing Manager / Marketing Lead to oversee the company’s digital marketing activities and growth strategies. The ideal candidate should have hands-on experience in performance marketing, campaign management, social media coordination, and lead generation.
This role focuses on improving brand visibility, generating quality leads, and managing overall marketing performance across digital platforms.
Key Responsibilities
- Develop and manage end-to-end digital marketing strategies
- Oversee Meta Ads and Google Ads campaigns
- Coordinate SEO, content marketing, and social media activities
- Plan and execute digital marketing campaigns and promotions
- Generate quality leads and optimize marketing funnels
- Track campaign performance, leads, and conversion metrics
- Manage marketing budgets and campaign spending
- Coordinate with content creators, designers, and marketing team members
- Prepare monthly reports and performance analysis
- Handle vendor or agency coordination when required
- Research market trends and competitor activities
- Maintain consistent brand communication across platforms
Areas Handled
- Digital Marketing Strategy
- Paid Ads (Meta & Google)
- SEO & Content Alignment
- Social Media Coordination
- Lead Generation & Funnel Optimization
- Campaign Planning & Execution
- Budget Planning
- Analytics & Reporting
- Team Coordination
- Vendor/Agency Coordination
Required Skills
- Digital Marketing & Campaign Management
- Meta Ads & Google Ads
- Lead Generation & Funnel Optimization
- SEO & Social Media Knowledge
- Team Coordination & Communication
- Campaign Performance Tracking
- Google Analytics & Reporting Tools
- Creative Thinking & Problem Solving
Preferred Qualifications
- Experience in education, study abroad, or service-based marketing is an added advantage
- Ability to manage multiple campaigns simultaneously
- Understanding of branding and audience engagement strategies
- Strong analytical and communication skills
Why Join Us?
- Opportunity to work on performance-driven marketing campaigns
- Creative and growth-focused work environment
- Career growth opportunities in digital marketing and branding
- Work with a fast-growing study abroad company
Contact Details
Email: [email protected]
Contact: +91-9645030222
Visit: www.afreshlearn.com
Pay: ₹15,000.00 - ₹30,000.00 per month
Benefits:
- Internet reimbursement
- Paid sick time
Work Location: In person
