Job Title: Social Media Manager
Location: India
Employment Type: Full-Time
Department: Marketing / Digital Media
About the Role
We are seeking a creative and results-driven Social Media Manager to lead our social media presence across multiple platforms. The ideal candidate will be responsible for developing content strategies, managing social media accounts, increasing brand awareness, engaging with online communities, and driving business growth through digital channels.
Key Responsibilities
- Develop and execute social media strategies aligned with business objectives.
- Create, schedule, and publish engaging content across platforms including Instagram, Facebook, LinkedIn, X (Twitter), YouTube, and TikTok.
- Manage daily social media activities, including content posting, audience engagement, and community management.
- Monitor social media trends, competitor activities, and industry best practices.
- Plan and execute paid social media campaigns to increase reach and conversions.
- Analyze campaign performance and prepare regular reports with actionable insights.
- Collaborate with content creators, graphic designers, video editors, and marketing teams.
- Respond to customer inquiries and comments in a timely and professional manner.
- Maintain brand consistency across all social media channels.
Required Qualifications
- Bachelor's degree in Marketing, Communications, Business, Journalism, or a related field.
- 2+ years of experience managing social media accounts for brands or organizations.
- Strong understanding of major social media platforms and their algorithms.
- Experience with social media management tools such as Hootsuite, Buffer, Sprout Social, or similar platforms.
- Knowledge of social media advertising and campaign management.
- Excellent written and verbal communication skills.
- Strong analytical and organizational abilities.
Preferred Skills
- Experience with Canva, Adobe Creative Suite, or other design tools.
- Basic knowledge of video editing and content production.
- Understanding of SEO and digital marketing principles.
- Experience working with influencers and brand partnerships.
- Familiarity with Google Analytics and social media analytics tools.
Key Competencies
- Content Strategy & Planning
- Creativity & Storytelling
- Community Management
- Data Analysis & Reporting
- Campaign Management
- Time Management
- Problem Solving
- Team Collaboration
Experience Required
Industry
- Digital Marketing
- Media & Entertainment
- E-commerce
- Advertising & Branding
- Technology & Startups
What We Offer
- Competitive salary and performance incentives.
- Professional growth and career advancement opportunities.
- Dynamic and collaborative work environment.
- Opportunities to work with leading brands and innovative campaigns.
- Training and development programs.
Location: India
Employment Type: Full-Time / Remote / Hybrid
Experience Level: Mid-Level Professional
Pay: ₹11,365.22 - ₹43,157.31 per month
Benefits:
- Health insurance
- Leave encashment
- Paid time off
- Work from home
Work Location: Remote
