Job Overview:
We are looking for a result-driven Social Media Manager to handle and grow our brand’s online presence across multiple platforms. The ideal candidate should have strong communication skills, analytical thinking, and a deep understanding of fashion trends, especially in ethnic wear and seasonal cycles.
Key Responsibilities:
- Manage and oversee social media platforms including Instagram, Facebook, Pinterest, YouTube Shorts, and WhatsApp.
- Monitor and respond to comments, DMs, and community interactions in a timely manner.
- Plan, schedule, and manage content calendars for consistent posting.
- Optimize captions, hashtags, posting time, and content formats to improve reach and engagement.
- Track, analyze, and report performance metrics across all platforms.
- Prepare weekly and monthly performance reports with insights and recommendations.
- Stay updated with latest social media trends and implement them effectively.
- Coordinate with content creators/designers to ensure brand consistency.
Required Skills:
- Strong knowledge of social media platform handling
- Excellent written communication skills
- Analytical mindset to evaluate campaign performance using data
- Ability to plan and schedule content calendars efficiently
- Understanding of social media algorithms and engagement strategies
- Strong knowledge of ethnic wear, Indian fashion, and seasonal/festive trends
Qualification:
- Any Graduate (Marketing/Media/Fashion preferred)
Experience:
- 2–4 years of experience in Social Media Management (Fashion/Apparel preferred)
What We Offer:
- Competitive salary + incentives
- Growth opportunities in fashion industry
Creative and dynamic work environment
Pay: ₹20,000.00 - ₹30,000.00 per month
Work Location: In person
