Social Media & Digital Marketing Executive – Aatxe AnalyticsRole Overview
Manage Aatxe Analytics' digital marketing initiatives across social media, email, WhatsApp, website, and other B2B marketing channels to increase brand visibility, engagement, and lead generation.
Key Responsibilities
- Manage company presence across LinkedIn, X, YouTube, WhatsApp, email campaigns, and other B2B channels.
- Create and manage a monthly content and marketing calendar.
- Develop content including social posts, blogs, newsletters, case studies, customer success stories, presentations, and videos.
- Manage website content updates and SEO-driven content initiatives.
- Execute email marketing and WhatsApp outreach campaigns.
- Research industry trends and create relevant content around SAM, ITAM, Oracle Licensing, Audit Defense, Cloud, and Software Optimization.
- Support lead generation and brand awareness campaigns.
- Monitor campaign performance and provide regular reports.
Required Skills
- Strong understanding of B2B digital marketing and content management.
- Excellent knowledge of LinkedIn and professional networking platforms.
- Experience with social media management, email marketing, WhatsApp marketing, and content marketing.
- Strong content writing and communication skills.
- Familiarity with Canva, marketing automation, analytics, and SEO tools.
- Understanding of technology consulting, enterprise software, or IT services is preferred.
Experience
- 2–5 years of experience in B2B marketing and content management.
Success Metrics
- Increased brand visibility and engagement.
- Growth in followers, website traffic, and marketing reach.
- Generation of qualified business leads.
- Consistent execution of content and marketing campaigns.
Pay: ₹12,000.00 - ₹35,000.00 per month
Work Location: In person
