Key Responsibilities
● Channel Strategy & Execution: Create, own, and execute the city-specific offline
channel sales plan to drive user acquisition and revenue.
● On-Ground Activities: Plan, organize, and monitor offline marketing activities,
seminars, workshops, and canopy setups in target zones to generate high-quality leads.
● Campus Partnerships: Identify, pitch to, and tie up with colleges, universities, and
coaching institutes as "Campus Partners" to promote our educational products.
● Faculty Network Building: Build and nurture strong, long-term relationships with local
faculty members, professors, and influencers to establish brand credibility and referral
funnels.
● Funnel Management: Actively track and monitor the entire offline sales funnel. Convert
on-ground leads into active paid subscribers through counseling and direct sales.
● Market Intelligence: Keep a close eye on competitor ground activities, pricing
strategies, and local market trends to share actionable insights with the leadership team.
What We Are Looking For (Requirements)
● EdTech Background: 2+ years of solid experience specifically in EdTech offline sales,
B2C field sales, or institutional sales.
● Networkers & Hustlers: Proven experience in cracked campus partnerships or building
networks with academic professionals/faculty.
● Data-Driven Sellers: Ability to not just "work hard" on the field, but also track conversion
rates, optimize lead funnels, and report daily metrics.
● Communication Mastery: Exceptional negotiation, presentation, and interpersonal
skills in both English and the local regional language.
● Mobility: Must own a vehicle and be willing to travel extensively within the assigned
territory for daily field operations.
Pay: From ₹20,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
- Work from home
Work Location: Hybrid remote in Thiruvananthapuram, Kerala
