Role Overview
We are looking for a Senior SEO Specialist with EdTech industry experience who can independently manage SEO for multiple education-related portals and drive organic traffic, rankings, and leads.
Key Responsibilities
- Manage and execute SEO strategies across multiple EdTech portals.
- Conduct keyword research, competitor analysis, and content gap analysis.
- Handle On-Page, Technical, and Off-Page SEO.
- Optimize educational content, landing pages, titles, meta descriptions, internal linking, and site structure.
- Monitor Google Search Console, GA4, Ahrefs/SEMrush, and keyword rankings.
- Identify technical SEO issues related to crawling, indexing, redirects, sitemap, schema, and Core Web Vitals.
- Work with content and development teams to implement SEO recommendations.
- Track organic traffic, rankings, CTR, and conversions and prepare regular reports.
- Monitor Google algorithm updates and implement necessary changes.
Requirements
- 3–5 years of SEO experience, preferably in EdTech.
- Proven experience managing multiple websites/portals.
- Strong knowledge of Technical, On-Page, Content, and Off-Page SEO.
- Hands-on experience with Google Search Console, GA4, Ahrefs/SEMrush, and Screaming Frog.
- Strong analytical and problem-solving skills.
- Candidates with a proven track record of growing organic traffic and rankings for EdTech websites will be preferred.
Pay: ₹500,000.00 - ₹600,000.00 per year
Work Location: In person
