Budget: 4 lpa
Role Overview
We are looking for an Influencer Marketing professional to plan and execute influencer campaigns to
increase brand awareness, engagement and sales across social media platforms.
Key Responsibilities
Plan and execute influencer marketing campaigns across Instagram, YouTube and other
relevant platforms.
Identify and coordinate with relevant influencers/creators based on campaign requirements
and target audience.
Negotiate commercials, deliverables and timelines with influencers.
Coordinate with influencers/agencies to ensure timely execution of campaigns and content
delivery.
Track campaign performance including reach, engagement, views, clicks and
sales/conversions.
Manage influencer briefs, content approvals and campaign reports.
Coordinate with internal teams and agencies for smooth campaign execution.
Maintain influencer database and track campaign history and performance.
Monitor influencer trends and identify new creators and opportunities for the brand.
Requirements
3–6 years of experience in Influencer Marketing, Digital Marketing or a similar role.
Good understanding of Instagram, YouTube and other social media platforms.
Experience in managing influencers, creators and influencer agencies.
Strong negotiation, communication and coordination skills.
Good understanding of campaign metrics and performance analysis.
Proficiency in Excel/Google Sheets for campaign tracking and reporting.
Ability to manage multiple campaigns and meet deadlines.
Experience in E-commerce/D2C or Beauty/Perfume/FMCG brands will be preferred.
Pay: ₹200,000.00 - ₹400,000.00 per year
Work Location: In person
