Role Summary
We are seeking an experienced Head of Growth to lead user acquisition, conversion optimization and revenue growth. This is a senior, hands-on role responsible for defining growth strategy, running experiments across organic and paid channels, and building a data-driven growth function.
Key Responsibilities
- Develop and execute the overall growth strategy across acquisition, activation, conversion and retention.
- Own key growth metrics including traffic, sign-ups, conversion rates and revenue contribution.
- Lead SEO and content-led growth initiatives in partnership with internal and external resources.
- Design and run A/B tests and conversion-rate optimization programs on key user journeys.
- Plan and manage paid acquisition campaigns across search and social channels within defined budgets.
- Build and maintain analytics dashboards using GA4, Search Console and internal reporting tools.
- Establish lifecycle marketing programs (email, messaging) to improve activation and repeat usage.
- Collaborate with product and engineering teams to prioritize growth-related features and fixes.
- Manage vendors, agencies or contractors as needed; present results in regular business reviews.
Required Qualifications
- Bachelor’s degree in Marketing, Business or a related field; MBA is a plus.
- 5–8 years of experience in growth marketing, performance marketing or digital marketing.
- Proven track record of driving measurable growth at a startup, marketplace or consumer internet company.
- Hands-on experience with GA4, Google Search Console, Google Ads, Meta Ads and A/B testing tools.
- Strong analytical skills — comfortable working with funnels, cohorts and ROI calculations.
- Experience managing cross-functional projects with product and engineering teams.
- Excellent communication and stakeholder management skills.
Preferred Qualifications
- Experience in real estate, home services, construction or adjacent categories.
- Background in both organic (SEO/content) and paid growth channels.
- Prior experience building or leading a small growth team.
- Familiarity with marketplace dynamics (supply and demand sides).
What We Offer
- Competitive salary with performance incentives and equity participation.
- Senior role with broad ownership and direct access to leadership.
- Hybrid work environment.
- Opportunity to define and scale the growth function from an early stage.
How to Apply: Send your resume and a short note on a growth initiative you led (metric, approach, outcome) to [email protected] with the subject line Head of Growth.
Pay: From ₹40,000.00 per month
Work Location: In person
