Job Title: Lead Digital Marketing Executive
Location: Ahmedabad, India
Position: On-site, Full-time
Working Hours: UK Shift (2PM to 11PM)
Notice Period: Immediate Within 15 Days (Preferred)
Experience: 5 years
Role Overview:
We are looking for a highly skilled Lead Digital Marketing Executive with over 5 years of robust experience to spearhead our digital marketing and campaign management initiatives. In this strategic role, you will take complete ownership of end-to-end performance marketing campaigns, optimize ad budgets, and build automation-driven workflows to drive consistent lead generation. You will possess mentor-level expertise to guide a multi-disciplinary team, and deliver exceptional ROI in a fast-paced environment.
Key Responsibilities:
- End-to-End Campaign Management: Lead the complete lifecycle of paid and organic marketing campaigns—from setup, planning, budget allocation, and testing to continuous optimization and scaling.
- Performance Marketing: Design and execute high-converting paid ad campaigns primarily through Meta Ads Manager and LinkedIn Campaign Manager with a strong focus on lead generation and ROI growth.
- Team Leadership: Guide and manage a multi-disciplinary marketing team to ensure smooth workflows, high creative standards, and timely project delivery.
- Reporting & Analytics: Utilize tools like Google Analytics, Meta Pixel, and Google Tag Manager to track data insights, monitor pipeline health, and deliver clear breakdown reports to stakeholders.
Key Skills Required:
- Campaign & Ads Mastery: Expert-level capability in managing substantial monthly ad budgets, driving high-volume lead generation.
- Automation & CRM Expertise: Practical fluency with tools to automate marketing funnels.
- Strategic SMM Planning: Strong ability to outline organic and paid social media strategies across platforms.
- Analytical Thinking: Continuous A/B testing capability, with the ability to interpret user data and transform raw metrics into actionable growth strategies.
- Communication Excellence: Flawless English fluency (written and verbal) to build strong rapport and consult effectively with international clients and executive leadership.
Pay: ₹40,000.00 - ₹45,000.00 per month
Benefits:
- Paid sick time
- Paid time off
Ability to commute/relocate:
- Ahmedabad, Gujarat (Ahmedabad): Reliably commute or planning to relocate before starting work (Preferred)
Experience:
- Digital marketing: 5 years (Preferred)
- Campaign Management: 5 years (Preferred)
Work Location: In person
