ABOUT US:
We are a trusted brand with over 40 years of heritage and a loyal, long-standing customer base. As we continue to grow, we are expanding our product portfolio while building on the strengths that have defined our success. Rooted in tradition yet driven by innovation, we are focused on developing and growing our presence in the traditional food mixes category.
THE ROLE:
The Marketing Research Intern will assist in conducting primary market research by collecting data from customers, retailers, and other stakeholders through surveys, interviews, and field visits. The intern will analyse market trends, customer preferences, and competitive insights, and assist in preparing research reports to support marketing and business decisions. This role provides hands-on experience in field research, data analysis, and market intelligence.
RESPONSIBILITIES:
1. Conduct retail store surveys to gather insights.
2. Execute end consumer surveys to understand customer preferences, buying behaviour, and brand perception.
3. Collect basic market intelligence data from the assigned location to support marketing decision-making.
4. Assist in organizing, compiling, and cleaning survey data for further analysis.
5. Support in analysing collected data to identify trends, patterns, and actionable insights.
6. Help the marketing team in preparing reports and summaries based on findings.
REQUIREMENTS:
1. MBA students(marketing) pursuing or recent graduates.
2. Strong interest in FMCG, consumer behaviour, and market research.
3. Willingness to conduct field surveys and data collection.
SKILLS REQUIRED:
· Analytical Thinking
· Attention to Detail
· Business Research
· Effective Communication
· Interpersonal skills
· Market research
Pay: ₹10,000.00 - ₹15,000.00 per month
Ability to commute/relocate:
- Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- Do you have a working laptop and internet?
Education:
Language:
Work Location: In person
