Company Name : Melcan Food Ventures P Ltd
Brand Name : MilkyWay (Ice cream)
Job Title:
Franchise Business Development Executive / Manager
Department:
Business Development / Expansion
Location:
Hyderabad
Job Summary:
The Franchise Business Development Executive / Manager will be responsible for expanding the MilkyWay Ice Cream brand through franchise partnerships. This role focuses on identifying potential franchisees, evaluating business opportunities, driving conversions, and supporting the end-to-end franchise onboarding process to ensure sustainable growth.
Key Responsibilities:1. Franchise Expansion
- Identify and develop new franchise opportunities in target markets
- Generate leads through field visits, references, events, and digital platforms
- Build and maintain a strong pipeline of potential franchise partners
2. Lead Conversion & Sales
- Present the MilkyWay Ice Cream franchise model to prospective investors
- Conduct business presentations, financial discussions, and ROI explanations
- Negotiate commercial terms and close franchise agreements
3. Market Research & Strategy
- Analyze market trends, competition, and location viability
- Suggest expansion strategies based on demographics and footfall analysis
- Identify high-potential locations like malls, high streets, and food hubs
4. Franchise Onboarding
- Coordinate with internal teams for smooth onboarding of new franchisees
- Assist franchise partners in site selection, setup, and launch
- Ensure adherence to brand standards and operational guidelines
5. Relationship Management
- Maintain strong relationships with franchise partners
- Act as a single point of contact for franchise-related queries
- Support franchisees to ensure business success and retention
6. Reporting & MIS
- Track and report sales pipeline, closures, and revenue targets
- Maintain accurate CRM records and documentation
- Prepare weekly/monthly reports for management review
Key Requirements:Education:
- Bachelor’s degree in Business Administration, Marketing, or related field
- MBA (preferred but not mandatory)
Experience:
- 2–6 years (Executive) / 5–10 years (Manager) in:
- Franchise development
- Business development / sales
- Retail, QSR, or FMCG industry preferred
- Immediate joiner preferred
Job Type: Permanent
Pay: ₹35,000.00 - ₹80,000.00 per month
Work Location: In person
