Social Media & Marketing Executive
Company: NoLabels – Women's Western Wear
Location: Mohali (Remote or Hybrid can be provided based on the experience and skill set)
Experience: 1–3 Years
Salary: ₹25,000 – ₹40,000 per month (based on experience and skill set)
About NoLabels
NoLabels is a premium women's western wear brand with retail stores in Chandigarh, Mohali, and Amritsar, along with a growing online presence. We're looking for a creative, trend-savvy Social Media & Content Marketing Executive who thinks like a brand builder first — someone who can spot a trend, turn it into a Reel, run the ad behind it, and know why it worked. This is a creativity-and-brand-building role, not a purely performance-marketing one.
What You'll Do
Social Media & Content
- Plan and manage content across Instagram, Facebook, and other platforms.
- Create engaging Reels, Stories, static posts, and campaign creatives.
- Coordinate photoshoots and stay on top of the latest social media trends.
- Maintain a monthly content calendar aligned with product launches, campaigns, and sales.
AI-Powered Creative Development
- Use AI tools such as ChatGPT, Midjourney, Runway, Kling, Canva AI, CapCut AI, Adobe Firefly, or similar.
- Create AI-assisted posts, banners, promotional creatives, videos, product mockups, and lifestyle visuals.
- Explore and adopt new AI tools to improve creativity, quality, and output.
Website & Campaign Management
- Manage website banners, product listings, landing pages, and promotional updates.
- Coordinate website updates for campaigns, launches, and offers.
- Keep the website visually appealing and optimized for conversions.
Meta Ads & Performance
- Plan, execute, and optimize Meta (Facebook & Instagram) Ads.
- Monitor campaign performance, budgets, and ROAS.
- Run paid campaigns for launches, promotions, and seasonal sales.
Influencer Marketing
- Identify and collaborate with relevant fashion and lifestyle influencers.
- Manage outreach, negotiations, and campaign execution.
- Track campaign performance and maintain collaboration reports.
What We're Looking For
Must-Have
- 1–3 years of experience in social media marketing, brand marketing, or performance marketing.
- Hands-on experience with Meta Ads Manager.
- Strong creative eye — solid understanding of Instagram content strategy and short-form video creation.
- Experience using AI tools for creative generation.
- Proficiency in Canva, CapCut, Adobe Creative Suite, or similar design tools.
- Comfortable managing a WordPress website (banners, landing pages, product pages, blogs).
Good to Have
- Experience with fashion, retail, lifestyle, or D2C brands.
- Familiarity with Shopify or similar e-commerce platforms.
- Knowledge of influencer marketing, photography, or video production.
Why Join Us
- Work with a fast-growing, premium fashion brand.
- Create AI-first marketing campaigns as part of your everyday workflow.
- Creative, collaborative work environment.
- Paid sick leave and leave encashment.
How to Apply
We'd love to see your work! Send your updated resume along with your portfolio or links to the social media pages you've managed to [email protected]
Pay: ₹25,000.00 - ₹40,000.00 per month
Application Question(s):
- What is your current notice period?
Work Location: In person
