Job Title: Digital Marketing Executive (Google & Meta Ads)
Company: PUSHX PRIVATE LIMITED
Location: Sector-68, Noida (Onsite Only)
Salary: ₹2,40,000 – ₹3,00,000 per annum + Performance Incentives
Employment Type: Full-time
Experience: Minimum 1 year (Required)
Education: Graduation / Bachelor's Degree (Required)
Position Overview
PUSHX PRIVATE LIMITED is seeking a data-driven and analytical Digital Marketing Executive to manage, optimize, and scale our international paid advertising campaigns. The ideal candidate will possess a strong foundation in digital analytics, a keen interest in performance evaluation, and experience or strong knowledge in targeting Worldwide markets, specifically Tier 1 countries.
This role requires demonstrated expertise in at least one major advertising platform (Google Ads or Meta Ads) along with the capability to manage end-to-end global campaign operations.
Key Responsibilities
- Campaign Management: Execute end-to-end campaign setup, continuous monitoring, strategic optimization, and scaling across Meta (Facebook/Instagram) and/or Google Ads platforms, with a focus on Worldwide and Tier 1 country targeting.
- Creative Asset Development: Conceptualize and develop high-converting ad creatives, carousels, and engaging copy tailored to international audiences and global consumer psychology.
- Data & Performance Analysis: Perform daily deep-dives into performance data to identify operational bottlenecks, evaluate international market trends, and discover scaling opportunities.
- Metric Reporting: Systematically track and report critical performance metrics to ensure optimal Return on Ad Spend (ROAS) across different geographic segments.
- A/B Testing: Formulate and execute ongoing tests for creatives, international audience segments, localized hooks, and demographics to improve acquisition costs and conversion rates.
Requirements and Qualifications
- Professional Experience: Minimum of 1 year of hands-on experience in managing and executing paid advertising campaigns. Experience with international or Tier 1 geography targeting is highly preferred.
- Platform Expertise: Proven proficiency in at least one primary platform (Meta Ads or Google Ads), complemented by a working knowledge of the other.
- Analytical Mindset: A strong aptitude for quantitative analysis and a proactive commitment to professional development and global industry trends.
- Technical Proficiency: Competency in campaign scaling methodology, budget allocation strategy (CBO/ABO), audience segmentation for global markets, and tracking implementation.
- Educational Background: A completed Bachelor's degree or graduation equivalent is mandatory.
Required Technical Metric Literacy
Candidates must possess a thorough understanding of the following key metrics in the context of international ad spend:
- Click-Through Rate (CTR)
- Cost Per Click (CPC)
- Cost Per Mille / Impression (CPM)
- Cost Per Result (CPR)
- Revenue Per Click (RPC)
- Revenue Per Result (RPR)
- Return on Ad Spend (ROAS)
Work Schedule and Environment
- Location: Sector-68, Noida (Strictly Onsite)
- Schedule: Monday to Saturday (2nd & 4th Sat Off)
Compensation and Benefits
- Competitive fixed annual compensation.
- Performance-driven incentive structure.
- Structured professional mentorship and career advancement opportunities within global marketing.
Application Procedure
Qualified candidates are invited to submit their updated resume to [email protected]. Please utilize the subject line: "Application for Digital Marketing Executive - [Your Full Name]". In your application, kindly specify your primary area of platform expertise (Meta Ads or Google Ads) and any prior experience you have with international targeting.
Pay: ₹20,000.00 - ₹25,000.00 per month
Ability to commute/relocate:
- Noida, Uttar Pradesh (Noida): Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):
- What is CPR and how it performs in Facebook Ad campaigns?
- Explain the major components for Campaign performance?
Work Location: In person
