Lead UI/UX Designer – Marketing & Content Analytics
We are looking for a skilled Lead UI/UX Designer with strong experience in marketing platforms and content analytics ecosystems. This role focuses on designing intuitive, data-driven user experiences that enable marketers and analysts to derive actionable insights efficiently.
The ideal candidate will combine design thinking, user research, and analytics understanding to create seamless experiences across dashboards, reporting tools, and content platforms.
Key Responsibilities:
UX Strategy & Design
- Lead end-to-end UX design for marketing and content analytics platforms
- Define user journeys, wireframes, prototypes, and interaction models
- Design intuitive interfaces for dashboards, reporting tools, and data exploration workflows
Data-Driven Experience Design
- Translate complex analytical data into simple, intuitive visual experiences
- Work closely with analysts to improve data storytelling and interpretation through UI
- Optimize layouts for KPIs, insights consumption, and decision-making efficiency
User Research & Insights
- Conduct user research to understand marketing users, analysts, and content stakeholders
- Identify pain points in existing tools and workflows
- Use insights to improve usability, engagement, and adoption
- Align UX with marketing funnels, engagement metrics, and conversion goals
Design Systems & Consistency
- Develop and maintain design systems, UI components, and style guides
- Ensure consistency across multiple platforms and products
- Promote scalable and reusable design patterns
Required Skills & Qualifications
- Strong proficiency in JavaScript (ES6+) and TypeScript for building scalable, maintainable front-end applications
- Hands-on experience with modern frameworks (React.js/Vue.js) using component-based architecture and state management
- Expertise in Next.js for SSR, SSG, and building high-performance, SEO-friendly applications
- Advanced skills in HTML5, CSS3, responsive design, and CSS-in-JS (Styled Components/Emotion/Tailwind)
- Solid understanding of UI/UX principles, including usability, accessibility, visual hierarchy, and interaction design
- Ability to translate designs (Figma) into pixel-perfect, data-driven user interfaces, especially for dashboards and analytics platforms give jd for this
Job Types: Full-time, Fresher, Internship
Work Location: Hybrid remote in Remote
