Job description
Business Development & Corporate Marketing Executive
Organization: Aarka Hospitals
Location: Kurnool
Department: Business Development & Corporate Marketing
Reporting To: Marketing Manager
Key Responsibilities
Business Development
· Identify and develop new business opportunities through corporate tie-ups, institutional partnerships, and referral networks.
· Generate OPD and IPD business through field visits and outreach activities.
· Build and maintain strong relationships with doctors, clinics, hospitals, diagnostic centers, and healthcare professionals.
· Develop partnerships with corporate for employee Health check-up programs
Corporate Marketing
· Establish and manage relationships with corporate clients, schools, colleges, industries, and NGOs.
· Organize corporate screening camps, health awareness programs, and wellness activities.
· Coordinate with HR teams and management of organizations for health packages and annual check-up programs.
· Ensure high client satisfaction and long-term engagement with corporate accounts.
Referral & Relationship Management
· Conduct regular meetings and presentations to promote Hospital services and specialties.
· Maintain referral data and monitor conversion rates.
· Act as the primary contact for Clients.
Marketing & Brand Promotion
· Plan and execute health camps, awareness programs, CMEs, and promotional events.
· Support digital and offline marketing initiatives to enhance brand visibility.
· Represent the hospital at healthcare events, conferences, and networking forums.
· Gather market intelligence and competitor insights for business growth strategies.
Reporting & Analysis
· Maintain daily visit reports (DVRs) and CRM records.
· Track lead generation, conversions, referral inflow, and campaign effectiveness.
· Submit weekly and monthly performance reports to management.
· Analyze market trends and recommend growth opportunities.
Qualifications
· Bachelor's Degree or related field.
· Experience in hospital marketing, healthcare business development, pharma sales, diagnostics, or healthcare services.
· Freshers with excellent communication skills and a passion for healthcare marketing may also apply.
Pay: ₹10,000.00 - ₹30,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
Work Location: In person
