Job Title: Sales Manager
Company: Incredibleindriya Beauty Essentials Pvt. Ltd. (Eze & Merve Perfumes)
Department: Sales & Business Development
Experience Level: 2-3 Years (Minimum 1 year in a supervisory or management role)
Location: Mumbai, Maharashtra
Employment Type: Full-Time
About Us
Incredibleindriya Beauty Essentials Pvt. Ltd. is a house of premium fragrance brands, featuring Eze & Merve Perfumes. Built on innovation, quality, and distinct olfactory experiences, we are expanding our presence rapidly across retail and distribution channels. We are seeking an ambitious Area Sales Manager to lead our sales strategy, drive volume growth, and expand our market reach in assigned zones.
Role Summary
The Area Sales Manager will be responsible for driving top-line revenue, expanding retail coverage, and managing distributor networks for Eze & Merve Perfumes. You will lead a team of field sales executives, establish strategic trade relationships, and ensure robust market penetration. The ideal candidate possesses strong commercial acumen, leadership presence, and deep familiarity with GT (General Trade), MT (Modern Trade), or Beauty/Cosmetics channels.
Key Responsibilities
- Revenue & Volume Targets: Drive month-on-month and annual sales targets across assigned territories through strategic forecasting, distribution planning, and field execution.
- Network & Distributor Management: Identify, appoint, and manage distributors, super-stockists, and key retail partners. Ensure optimal inventory levels, healthy ROI for channel partners, and timely collections.
- Team Leadership & Capability Building: Direct, mentor, and track performance for a team of Sales Executives. Conduct joint field rides, establish daily work routines, and optimize route plans (PJP).
- Market Penetration & Retail Visibility: Drive numeric and weighted distribution. Ensure top-tier brand placement, merchandising standards, and POSM (Point of Sale Materials) execution across beauty outlets, lifestyle stores, and retail counters.
- Promotional Execution & Trade Schemes: Implement trade schemes, retailer loyalty programs, and seasonal promotional campaigns to accelerate secondary sales.
- Market Intelligence & Reporting: Monitor competitor activities, pricing trends, and market feedback. Maintain accurate reports on sales metrics, pipeline updates, and channel health.
Required Skill Set & Qualifications
Core Competencies & Technical Skills:
- Channel Distribution Expertise: Solid understanding of primary/secondary sales dynamics, beat planning, distributor ROI management, and credit control.
- Sales Leadership: Proven ability to manage, train, and motivate a field force to meet aggressive performance metrics.
- Commercial & Analytical Acumen: Strong capability in sales forecasting, P&L management for the territory, and analyzing data to identify market gaps.
- Negotiation & Key Account Handling: Experience pitching to and closing deals with high-volume retailers, regional chains, and key channel partners.
Experience & Education:
- Education: Bachelor’s degree in Business, Marketing, or a related field (MBA/PGDM in Marketing or Sales is highly preferred).
- Experience: 2-3 years of experience in FMCG, Personal Care, Cosmetics, Fragrances, or OTC sales.
- Mobility: Willingness to travel extensively within assigned zones across the region.
What We Offer:
- Competitive fixed compensation along with attractive performance-linked incentive plans.
- Comprehensive travel, lodging, and communication allowances.
- Leadership exposure and clear advancement opportunities in a high-growth beauty enterprise.
How to Apply:
Interested candidates can forward their CV along with a summary of key sales achievements to [email protected] or reach out via WhatsApp at +91 7900116518 with the subject line "Application: Area Sales Manager – Eze & Merve Perfumes".
Pay: ₹30,000.00 - ₹40,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
- Internet reimbursement
- Life insurance
- Paid sick time
- Paid time off
Application Question(s):
- Apply only if you are based in Mumbai and are comfortable travelling within the assigned territory.
- The salary remuneration will be between 30000 to 40000 per month
- Should have 2-3 years of experience in FMCG, Personal Care, Cosmetics, Fragrances, or OTC sales.
Location:
- Marol, Mumbai, Maharashtra (Preferred)
Work Location: On the road
