Job Description – Marketing Head (Hospital)
Position: Marketing Head
Industry: Hospital / Healthcare
Experience Required: Minimum 5 years of experience in hospital marketing, healthcare marketing, or healthcare business development
Location: Revive Plus Hospital, Motinagar, Hyderabad.
Employment Type: Full-Time
Job Summary
We are seeking an experienced and dynamic Marketing Head to lead the hospital's marketing and business development activities. The candidate will be responsible for increasing brand awareness, patient footfall, referral network development, digital marketing initiatives, and community outreach programs to support the hospital's growth objectives.
Key ResponsibilitiesMarketing & Branding
- Develop and implement marketing strategies to promote hospital services and specialties.
- Build and strengthen the hospital's brand presence in the market.
- Plan and execute promotional campaigns, health awareness programs, and public relations activities.
Business Development
- Establish and maintain relationships with referring doctors, clinics, corporates, insurance companies, and healthcare partners.
- Identify new business opportunities and strategic partnerships.
- Drive patient acquisition and service line growth.
Digital Marketing
- Manage social media platforms, website content, online advertising, and digital campaigns.
- Monitor online reputation and patient feedback.
- Track campaign performance and generate reports.
Community Outreach
- Organize health camps, corporate wellness programs, seminars, and community engagement activities.
- Coordinate with medical departments to promote healthcare services.
Market Analysis
- Conduct competitor analysis and market research.
- Identify trends and opportunities for hospital growth.
- Prepare monthly marketing performance reports for management.
Team Coordination
- Coordinate with internal departments for marketing initiatives.
- Manage external vendors, agencies, and promotional partners.
Qualification
- MBA in Marketing, Healthcare Management, or related field preferred.
- Bachelor's degree in Marketing, Business Administration, or a related discipline.
Experience
- Minimum 5 years of experience in hospital marketing, healthcare marketing, or healthcare business development.
- Experience in patient acquisition, referral marketing, corporate tie-ups, and branding activities.
- Knowledge of digital marketing and healthcare industry trends.
Contact : 9121545202
Pay: ₹20,000.00 - ₹35,000.00 per month
Work Location: In person
