Role Summary: Owns execution quality, performance optimization, and scaling of campaigns across platforms.
Key Responsibilities:
- Drive speed of execution (campaign setup, testing, scaling)
- Ensure performance consistency across accounts
- Manage cross-team alignment (creative, landing pages, analytics)
- Monitor and optimize key metrics (CTR, CPC, CPA, ROAS)
- Implement A/B testing frameworks (creatives, audiences, funnels)
- Ensure tracking accuracy (pixels, events, conversions)
- Mentor executives and review campaign setups
Focus Areas:
- Accelerated execution
- Continuous performance improvement
KPIs:
- ROAS / CPA improvement
- Campaign turnaround time
- Testing velocity (# of experiments per month)
- Error-free campaign setup
- Budget scaling efficiency
Ideal Profile:
- Minimum 4 years of hands-on experience
- Strong platform expertise (Meta Ads, Google Ads, etc.)
- Analytical + execution-focused mindset
Benefits:
- Paid sick time
- Paid time off
- Work from home
Work Location: Remote
