We are looking for a creative, strategic, and experienced Senior Content Writer to join our digital marketing agency. The ideal candidate should have excellent writing and editing skills, a strong understanding of SEO and digital marketing, and the ability to create engaging content for different industries and target audiences.
You will be responsible for developing high-quality, original, SEO-friendly content that supports our clients' brand awareness, organic visibility, lead generation, and digital marketing goals.
Key Responsibilities
- Create high-quality, original, and engaging content for multiple clients and industries.
- Develop SEO-friendly website content, service pages, landing pages, blogs, articles, and case studies.
- Conduct content research, competitor analysis, and topic research.
- Perform basic keyword research and search-intent analysis.
- Optimize content for SEO, readability, engagement, and conversions.
- Develop content strategies based on client objectives and target audiences.
- Write compelling headlines, introductions, CTAs, meta titles, and meta descriptions.
- Create content for social media, email marketing, advertisements, brochures, and marketing campaigns.
- Work closely with SEO, social media, performance marketing, web development, and design teams.
- Edit and proofread content to ensure accuracy, grammar, tone, consistency, and originality.
- Update and optimize existing content based on SEO performance and changing search trends.
- Create content aligned with E-E-A-T, AEO, GEO, and AI-search best practices.
- Ensure content follows brand guidelines and maintains a consistent tone of voice.
- Manage multiple content projects and meet strict deadlines.
- Stay updated with content marketing, SEO, AI, social media, and digital marketing trends.
Content You Will Create
- Website & Landing Page Content
- SEO Blogs & Long-Form Articles
- Service & Product Pages
- Case Studies
- Social Media Content
- Ad Copy
- Press Releases
- AEO & GEO Content
- Thought Leadership Content
Required Skills
- Excellent command of English grammar, vocabulary, sentence structure, and writing style.
- Strong research and fact-checking skills.
- Excellent storytelling and copywriting abilities.
- Strong understanding of SEO content writing and search intent.
- Knowledge of keyword placement, content optimization, internal linking, headings, and metadata.
- Understanding of E-E-A-T, AEO, GEO, and AI-powered search.
- Ability to write in different tones and styles according to client requirements.
- Strong editing and proofreading skills.
- Ability to simplify complex topics into easy-to-understand content.
- Strong attention to detail.
- Excellent time management and ability to handle multiple projects.
Tools
Experience with the following tools will be an advantage:
- SEMrush / Ahrefs
- Google Keyword Planner
- Grammarly
- Google Docs
- ChatGPT
- Claude
- Perplexity
Qualifications
- Bachelor's degree in English, Journalism, Mass Communication, Marketing, Communications, or a related field is preferred.
- 3–5 years of professional content writing experience, preferably with a digital marketing agency.
- Agency experience and experience handling multiple clients will be an added advantage.
- Portfolio of published work is required.
Key Performance Areas
- Content quality and originality
- SEO performance and organic visibility
- Content delivery within deadlines
- Client satisfaction
- Engagement and conversion performance
- Content accuracy and readability
- Ability to handle multiple client accounts
Pay: ₹25,000.00 - ₹40,000.00 per month
Benefits:
Work Location: In person
