Job Description – UGC Digital Marketing Content Creator
Job Title: UGC Digital Marketing Content Creator
Location: Delhi NCR (On-site)
Experience: 1–3 Years
Employment Type: Full-Time
Salary: Best in Industry + Performance Incentives
About the Role
We are looking for a creative and camera-friendly UGC Digital Marketing Content Creator to create authentic, engaging, and conversion-focused content for social media platforms. The ideal candidate should have experience producing User-Generated Content (UGC), short-form videos, and promotional content for brands, with a strong understanding of digital marketing and social media trends.
Key Responsibilities
- Create high-quality UGC videos for Instagram Reels, YouTube Shorts, Facebook, LinkedIn, and TikTok.
- Plan, script, shoot, edit, and publish engaging content for digital marketing campaigns.
- Produce product demonstrations, testimonials, explainer videos, educational content, and promotional videos.
- Present confidently on camera and create relatable, authentic content that builds trust and engagement.
- Collaborate with the marketing team to develop creative concepts aligned with campaign objectives.
- Stay updated with trending audio, hashtags, content formats, and social media algorithms.
- Edit videos using captions, transitions, effects, and branding elements to maximize engagement.
- Optimize content for different platforms while maintaining brand consistency.
- Track content performance and recommend improvements based on engagement and analytics.
Required Skills
- Experience creating UGC, influencer, or brand content for social media.
- Strong on-camera presence and excellent verbal communication skills.
- Proficiency in video editing tools such as CapCut, Adobe Premiere Pro, Canva, VN Editor, or similar software.
- Good understanding of digital marketing, content marketing, and social media platforms.
- Creative storytelling and scriptwriting skills.
- Ability to work independently and meet content deadlines.
Eligibility
- Bachelor's degree in Marketing, Mass Communication, Journalism, Media, or any related field.
- 1–3 years of experience as a UGC Creator, Content Creator, Social Media Content Creator, Reels Creator, or Video Content Creator.
- Candidates with a strong social media portfolio and experience creating brand collaborations will be preferred.
Preferred Candidate Profile
- Experience creating content for digital marketing agencies, e-commerce brands, SaaS companies, IT companies, or D2C brands.
- Knowledge of Instagram, Facebook, YouTube, LinkedIn, and TikTok content strategies.
- Understanding of content that drives engagement, lead generation, and conversions.
- Creative, proactive, and up-to-date with the latest digital and social media trends.
Perks & Benefits
- Competitive Salary
- Performance-Based Incentives
- Career Growth Opportunities
- Creative and Collaborative Work Environment
- Learning & Development Programs
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Portfolio Required: Candidates must share their Instagram profile, YouTube channel, LinkedIn profile, UGC portfolio, or sample videos showcasing their content creation and on-camera presentation skills. Preference will be given to applicants with experience creating content for brands or digital marketing campaigns.
Pay: ₹10,000.00 - ₹40,000.00 per month
Benefits:
- Leave encashment
- Paid sick time
Work Location: In person