We're looking for a passionate, creative, and growth-driven Community Growth & Content Manager& Digital Marketer to build our brand, grow our online presence, and create an engaged community from the ground up.
Key ResponsibilitiesCommunity Growth
- Develop and execute strategies to grow The Second Circle community across Instagram, Facebook, LinkedIn, WhatsApp, Telegram, and other platforms.
- Drive user registrations, engagement, and member retention.
- Build and nurture relationships with community members, ambassadors, and partners.
Content Strategy & Social Media
- Plan and manage the monthly content calendar.
- Create engaging content ideas for Instagram Reels, YouTube Shorts, posts, stories, blogs, and email campaigns.
- Coordinate with designers and video editors to produce high-quality content.
- Stay updated with social media trends and implement innovative content strategies.
Influencer & Partnership Management
- Identify, approach, and collaborate with influencers, creators, cafés, travel groups, networking clubs, meetup organizers, and other community partners.
- Execute influencer campaigns and strategic collaborations to increase brand awareness and registrations.
Event Marketing
- Promote and support online and offline community events, networking meetups, coffee conversations, social gatherings, and workshops.
- Generate engaging content before, during, and after events.
Digital Marketing
- Assist in running Meta Ads and Google Ads campaigns.
- Monitor campaign performance and optimize for maximum ROI.
- Support SEO and website traffic growth initiatives.
Analytics & Reporting
- Track key performance metrics including reach, engagement, registrations, conversions, and community growth.
- Prepare weekly and monthly performance reports with actionable insights.
Required Skills
- 2–5 years of experience in Community Growth, Social Media Marketing, or Digital Marketing.
- Proven experience in growing social media accounts and online communities.
- Strong understanding of Instagram, Facebook, LinkedIn, YouTube Shorts, and emerging social platforms.
- Excellent content planning, storytelling, and copywriting skills.
- Experience in influencer marketing and partnership development.
- Knowledge of Meta Ads, Google Ads, SEO, and analytics tools is an advantage.
- Familiarity with Canva, CapCut, Adobe Creative Suite, or similar creative tools.
- Experience using AI tools such as ChatGPT, Claude, or other content creation platforms is preferred.
- Excellent communication, creativity, and relationship-building skills.
What We're Looking For
We want someone who:
- Thinks like a startup founder.
- Is passionate about building communities.
- Can create content that drives conversations and engagement.
- Loves experimenting with new ideas and marketing trends.
- Takes ownership and delivers measurable results.
- Is proactive, self-motivated, and execution-focused.
Key Performance Indicators (KPIs)
- Growth in social media followers and engagement.
- Website registrations and community sign-ups.
- Viral content performance.
- Influencer and partnership collaborations.
- Event participation and community retention.
- Lead generation and conversion rates.
Pay: ₹10,000.00 - ₹20,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
Work Location: Remote