Job Summary
We are seeking a dynamic and innovative Digital Marketer to elevate our brand presence across multiple online platforms. In this role, you will develop and execute comprehensive digital marketing strategies that drive engagement, increase conversions, and boost overall performance. Your expertise will help us reach targeted audiences through creative content creation, data-driven campaigns, and optimized digital channels. This paid position offers an exciting opportunity to shape our digital footprint and contribute to our growth in a fast-paced environment.
Duties
- Design, implement, and manage multi-channel digital marketing campaigns utilizing SEO tools, Google Ads, Facebook Advertising, and marketing automation platforms to maximize reach and ROI.
- Conduct keyword research and optimize website content using SEO best practices to enhance organic search visibility.
- Develop compelling content for blogs, social media, email marketing, and landing pages that resonate with target audiences.
- Manage social media accounts through social media management tools, creating engaging posts and analyzing performance metrics to refine strategies.
- Utilize analytics tools like Google Analytics and SQL to monitor campaign performance, interpret data insights, and adjust tactics for improved results.
- Collaborate with graphic designers using Adobe Creative Suite and Adobe Photoshop to produce visually appealing graphics for campaigns.
- Maintain website content management systems such as WordPress and implement HTML, CSS, and JavaScript updates as needed for website optimization.
- Optimize conversion rates through A/B testing, landing page improvements, and user experience enhancements in e-commerce settings.
- Track industry trends in digital marketing including SEM (Search Engine Marketing), B2B marketing strategies, and emerging technologies to keep campaigns innovative.
Qualifications
- Proven experience in digital marketing with a strong understanding of SEO tools, Google Ads (AdWords), Facebook Advertising, Google Analytics, and marketing automation platforms.
- Proficiency in content creation including copywriting for various digital channels such as blogs, social media posts, emails, and landing pages.
- Skilled in using Adobe Creative Suite (Photoshop) for graphic design purposes.
- Familiarity with website management systems like WordPress along with basic knowledge of HTML, CSS, JavaScript, and SQL for website updates and data analysis.
- Experience with performance marketing techniques including conversion optimization and A/B testing.
- Strong analytical skills with the ability to interpret data from analytics tools to inform strategic decisions.
- Excellent communication skills combined with the ability to manage multiple projects simultaneously in a fast-paced environment.
- Knowledge of e-commerce platforms and content management systems is highly desirable. Join us as a Digital Marketer to harness your creativity and technical expertise—help us craft compelling digital experiences that captivate audiences worldwide!
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person
