About Us
Rasiya Prints is one of Punjab's fastest-growing women's ethnic wear brands specializing in digitally printed suit collections. We create trend-led products combining innovative prints, embroidery, fabrics, and commercial market understanding.
We are looking for a highly creative and market-oriented individual who can identify upcoming trends, develop new concepts, and coordinate with print and embroidery teams to create commercially successful collections.
Key ResponsibilitiesTrend Forecasting
- Study market trends across Punjab, Jaipur, Surat, Delhi, and online platforms.
- Identify upcoming color trends, motifs, embroidery styles, and silhouettes.
- Track competitors and emerging brands.
Product Development
- Create concepts for new suit collections.
- Suggest themes, color stories, embroidery placements, and design directions.
- Convert ideas into commercially viable products.
Print Design Coordination
- Brief print designers.
- Approve and refine digital print developments.
- Ensure collections align with market demand.
Embroidery Development
- Develop embroidery concepts.
- Coordinate with punching designers.
- Approve embroidery layouts, thread colors, stitch types, and placements.
- Ensure embroidery enhances print rather than overpowering it.
Sampling & Execution
- Follow products from concept to final sample.
- Coordinate with production, merchandising, and design teams.
- Ensure timely sample development.
Market Intelligence
- Regular visits to markets and exhibitions.
- Collect retailer and customer feedback.
- Present monthly trend reports and collection recommendations.
Required Skills
- Strong understanding of women's ethnic wear.
- Understanding of embroidery techniques.
- Knowledge of digital print development.
- Excellent color sense.
- Commercial mindset.
- Ability to coordinate with multiple teams.
- Knowledge of Adobe Illustrator or Photoshop preferred.
Preferred Experience
- 3–8 years in ethnic wear, textile design, print design, embroidery development, or fashion merchandising.
- Experience in Punjab, Jaipur, Surat, Delhi, or women's ethnic wear industry preferred.
Success Metrics
The candidate will be evaluated on:
- Number of successful collections launched.
- Sample-to-order conversion rate.
- Speed of product development.
- Trend accuracy.
- Retailer feedback.
- Contribution to sales growth.
Pay: ₹600,000.00 - ₹850,000.00 per year
Benefits:
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
