Business Development Manager – Healthcare / IVF Sales
Company: NOVA IVF Fertility
Industry: Healthcare / IVF / Hospitals
Department: Sales & Business Development
Employment Type: Full Time, Permanent
Role Category: Medical Sales / Healthcare Business Development
Job Location:
Cochin & Kodungallur, Kerala
About the Company:
Nova IVF Fertility is one of India’s leading fertility care providers, offering evidence-based IVF treatments across a strong network of centers nationwide. Backed by global clinical expertise, Nova IVF combines advanced reproductive technology with ethical medical practices and is known for its high clinical standards, doctor-led care, and patient-centric outcomes.
Job Summary:
We are looking for an experienced Business Development Manager (Healthcare / IVF) to drive referral-based sales growth by building and managing relationships with OB-GYNs, Gynecologists, and referral doctors. The role involves doctor engagement, IVF referral generation, field sales execution, and achievement of zone-level targets through structured medical marketing initiatives such as CMEs, workshops, and medical camps.
Key Responsibilities:
- Drive healthcare sales and business development through Doctors (OB-GYN) referral networks
- Build, manage, and expand relationships with Gynecologists / OB-GYNs / referral doctors
- Implement the Annual Operating Plan (AOP) and achieve zone-wise sales targets
- Conduct regular field sales visits to doctors, clinics, and hospitals
- Oversee BD Executives / Medical Representatives for doctor coverage and productivity
- Personally engage key OB-GYN doctors to establish long-term referral partnerships
- Generate and convert new doctor referrals and healthcare leads
- Plan and execute CMEs, doctor meets, workshops, and fertility camConduct competitor analysis, market research, and territory mapping
- Explore new geographies, untapped markets, and referral opportunities
- Coordinate with Finance for timely referral incentive / referral bonus payments
- Maintain center-level sales MIS, referral data, and dashboards
- Submit monthly sales reports, activity trackers, and pipeline updates
Candidate Profile:
- Any Graduate (B.Pharm / Pharmacy graduates preferred)
- 3–5 years of experience in Healthcare / IVF / Pharma / Hospital Sales
- Strong exposure to doctor referrals, OB-GYN engagement, or medical sales
- MBA / PG in Marketing or Hospital Management – added advantage
- Excellent communication, negotiation, and relationship management skills
- Willingness to travel extensively across assigned Kerala territories
Role Details:
Role: Business Development Manager (BDM)
Industry Type: Medical Services / Hospital
Functional Area: Sales & Business Development
Role Category: BD / Pre-Sales
Education:
UG: Any Graduate
Key Skills:
Healthcare Sales, IVF Sales, Pharmaceutical Sales, Medical Sales, Hospital Sales, Doctor Referral Management, OB-GYN Engagement, Territory Sales, Healthcare Marketing, Medical Marketing, IVF Marketing, Business Development Manager, BDM, Referral Sales
Job Types: Full-time, Permanent
Pay: ₹30,000.00 - ₹40,000.00 per month
Benefits:
- Health insurance
- Leave encashment
- Paid sick time
- Provident Fund
Work Location: In person
