WE'RE HIRING | SOCIAL MEDIA MANAGER
ALLOY DESIGN STUDIO | Mumbai
ALLOY is looking for a Social Media Manager with around 2 years of experience to take ownership of our social media and digital presence.
We are looking for someone who understands that marketing a design practice is different from marketing a product. The role requires someone who can turn spaces, people, processes, and ideas into compelling stories — while maintaining a strong and consistent visual identity.
THE ROLE
This is a highly hands-on, creative, and execution-driven role. You will work closely with the design team, Founders, and external collaborators to conceptualise, create, shoot, edit, and publish content across ALLOY's platforms.
The ideal candidate has a strong aesthetic and design sense, understands storytelling, learns quickly, and is comfortable taking an idea from "we should do this" to actually making it happen.
KEY RESPONSIBILITIES
- Develop and manage ALLOY's monthly content and social media calendar.
- Come up with fresh content ideas, campaigns, formats, and ways to communicate our projects and brand.
- Develop content around projects, design processes, materials, people, studio culture, site execution, and the thinking behind our work.
- Edit project images and social media content while maintaining ALLOY's visual language and aesthetic.
- Conceptualise, plan, and coordinate photoshoots and video shoots, including locations, shot lists, props, talent, photographers, videographers, and production requirements.
- Participate actively in shoots and be comfortable directing or assisting with content production on the ground.
- Write and develop scripts, captions, reels, interview formats, and other content.
- Assist in conceptualising and producing podcasts, founder interviews, conversations, and other long-form content.
- Regularly visit project sites to identify content opportunities and document the design and execution process.
- Coordinate with designers, photographers, videographers, editors, PR agencies, and other external collaborators.
- Identify relevant design awards, publications, features, and industry opportunities, and manage submissions from start to finish.
- Keep up with social media trends and identify which ones can be meaningfully adapted to ALLOY without compromising the brand.
- Monitor performance and use insights to continuously improve content and engagement.
- Maintain consistency across ALLOY's visual identity, tone of voice, and overall brand positioning.
WHAT WE'RE LOOKING FOR
- 2+ years of experience in social media, content, digital marketing, or brand marketing.
- Experience marketing service-based businesses is strongly preferred — particularly architecture, interior design, hospitality, real estate, luxury, lifestyle, or other creative industries.
- A strong aesthetic eye and genuine understanding of design, composition, imagery, typography, and visual storytelling.
- Strong content ideation and storytelling skills.
- Comfortable with image editing and basic content production tools.
- Strong writing and communication skills.
- Someone who is highly hands-on and comfortable being involved in everything from planning a shoot to being on-site during one.
- Ability to manage multiple projects, people, vendors, and deadlines.
- A fast learner who can understand a brand's language and evolve with it.
- Proactive, resourceful, and willing to take ownership rather than wait for instructions.
- Someone who notices details, has opinions, and can bring fresh thinking to the table.
THE PERSON WE'RE LOOKING FOR
We're not looking for someone who simply posts on Instagram.
We're looking for someone who can think like a marketer, see like a designer, and execute like a producer.
Someone who can walk into a finished space and immediately see five stories worth telling. Someone who can organise a shoot, write the script, coordinate the team, get on site, edit the content, and make sure it goes out well.
If you are curious, creatively driven, hands-on, and excited by the intersection of design, culture, storytelling, and marketing, we'd like to hear from you.
Location: Mumbai
Experience: 2+ years
Role: Full-time
Industry: Interior Design & Architecture
To apply: Send your CV and portfolio/work samples to [email protected]
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Pay: From ₹15,000.00 per month
Work Location: In person
