Job Details
- Position: Senior Marketing Executive
- Salary: ₹6.5 – ₹7.5 LPA
- Location: Pune (kalyani Nagar)
- Work Mode: Hybrid negotiable for exceptional candidates
Educational Qualification
- MBA (Marketing) or equivalent qualification
RequiredExperience
- Minimum 4+ years of experience in:
- B2B Industrial Marketing
- Manufacturing Marketing
- Experience in:
- International Trading
- High-Sea Sales preferred
- Candidate must have strong presentation delivery skills
Key ResponsibilitiesB2B Marketing Management
- Lead B2B marketing activities across:
- Engineering
- Fire Safety
- Trading verticals
- Develop and execute strategic marketing initiatives to support business growth
Market Research & Analysis
- Conduct:
- Market research
- Customer segmentation
- Competitor analysis
- Tender intelligence research
- Identify new business opportunities and market trends
Presentation & Proposal Management
- Prepare:
- Commercial presentations
- Business proposals
- Tender responses
- Deliver impactful client presentations with strong communication skills
Digital Marketing & Lead Generation
- Manage digital marketing activities including:
- LinkedIn marketing
- Content calendar planning
- SEO basics
- Lead generation campaigns
- Coordinate technical content and case studies for branding initiatives
Export & International Trading Marketing
- Handle marketing support for:
- High-sea sales
- Export pricing
- International buyer communication
- Support buyer/seller negotiations and export commercial activities
- Work on:
- INCOTERMS
- Export documentation
- International trade coordination
Cross-Functional Coordination
- Coordinate with:
- Sales
- Operations
- Logistics
- Finance teams
for export quotations, offers, and documentation processes
AI & Productivity Tools
- Use AI tools for:
- Research
- Content generation
- Presentation design
- Productivity enhancement
Reporting & Performance Tracking
- Track marketing KPIs and submit monthly performance reports
Mandatory Technical SkillsPresentation & Communication
- Excellent presentation delivery skills
- Portfolio of presentations/projects required
- Excellent written and spoken English
Marketing Skills
- Strong understanding of:
- Market research methodologies
- Customer analysis
- Competitor mapping
- Tender analysis
CRM & Analytical Tools
- Experience with:
- HubSpot
- Zoho CRM
- Strong Excel skills including:
- Pivot Tables
- Reporting and data analysis
AI & Design Tools
- Proficiency with:
- ChatGPT
- Bard / AI productivity tools
- Basic graphic editing knowledge using:
- Canva
- Photoshop
International Trade & Export Knowledge
Candidate must have understanding of:
- INCOTERMS:
- FOB
- CIF
- CFR
- High-sea sales concepts
- Export pricing
- HS Codes
- Customs clearance basics
- Demurrage concepts
Export Documentation Knowledge
- Commercial Invoice
- Packing List
- Bill of Lading
- Certificate of Origin
Trade Finance Basics
- Letter of Credit (LC) basics
- International payment coordination basics
Preferred / Desirable Skills
- Experience in:
- Export marketing
- International tendering
- Trade finance (LC / SBLC)
- Familiarity with:
- Freight forwarding
- Shipping lines
- Export compliance
- LUT / IGST zero-rating
- Basic understanding of:
- Google Analytics
- Marketing automation tools
Pay: ₹55,000.00 - ₹80,000.00 per month
Work Location: In person
