We are looking for an experienced and result-driven Sales Executive (ATL & BTL) to drive ad sales, media planning, and business development across traditional and non-traditional media channels. The ideal candidate must have a proven track record in media ad sales across Radio, Television, Print/Newspapers, and Outdoor (OOH/DOOH) Media, alongside core expertise in Media Buying and Strategic Media Planning.
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Key Responsibilities:
- Ad Sales: Sell advertising spaces across Radio, TV, Newspaper, and Outdoor (OOH).
- Media Buying & Planning: Create campaign budgets, plan ad slots, and negotiate best ad rates with media owners.
- BTL Campaigns: Plan and execute ground activations, event sponsorships, and local branding.
- Client Pitching: Connect with brands, corporate clients, and media agencies to close ad deals.
- Execution: Manage End-to-End campaign setup (Release Orders, ad schedules, and post-campaign proofing).
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Requirements:
- Proven experience in Radio, TV, Print, or Outdoor ad sales.
- Good understanding of Media Buying & Planning (ATL).
- Strong connections with ad agencies and local/regional clients.
- Excellent negotiation and communication skills.
Pay: Up to ₹40,000.00 per month
Benefits:
Application Question(s):
- Experience in Channels: Out of Radio, TV, Newspaper, and Outdoor (OOH), which media channels do you have direct hands-on ad sales experience in? Mention years of experience for each.
- Media Buying & Planning: Do you have hands-on experience in Media Buying and Planning for ATL campaigns? Briefly describe a recent campaign plan you created or negotiated.
- Agency & Client Network: Do you currently have existing relationships/contacts with brand managers, corporate clients, or media agencies in [Insert City/Region]? (Yes/No - Name a few if possible)
- Target Achievement: What was your average monthly or annual sales target in your previous role, and what percentage of it did you achieve consistently?
- Current & Expected CTC: What is your Current CTC, Expected CTC, and official Notice Period?
- BTL Activations: Have you previously handled ground activations, mall branding, or event sponsorships alongside ATL media campaigns? (Yes/No)
Work Location: In person
