The fundamental responsibility of the E-Commerce listing and Catalog Specialist is the upkeep and
implementation of all digital brand assets both internally and externally.
Scope & Responsibilities:
- Systematically organize and manage digital content (images, videos, copy) for multiple hunting brands.
- Update existing product content on both brand and key retailer websites, while adding new products
where applicable.
- Coordinate with brand and marketing teams to ensure product content is accurate, correctly nested,
and properly distributed.
- Manage online merchandising, advertising, and marketing at India mart and Trade India.
- Manage the trade spending budget, pricing, and contracts for key ecommerce customers.
Basic Qualifications:
- B.S. or B.A. from an accredited college/university in Marketing, Business, or related field.
- 1 – 3 year’s successfully managing digital assets and online catalogs for e-commerce and/or successful
experience in a consumer goods customer marketing and /or major account sales organization.
- Understanding of e-commerce best practices including product page optimization, online advertising,
and SEO.
- Working knowledge of general trade spending, sales planning, forecasting, promotion management,
and pricing execution.
Preferred Skills/Experiences:
- A background in the hunting, fishing, sporting goods, big box retailers or online retail.
- Experience utilizing Filmmaker Pro or other digital assets management systems.
- A working knowledge of HTML, CSS, and CMS platforms.
- Proficiency in Microsoft Excel, PowerPoint, and Photoshop for data analysis and presentations.
- Excellent verbal and written communication skills.