Job Location- Artha Mart, Techzone-IV, Greater Noida West
Are you a creative and results-driven Social Media Marketer with excellent command of English, both spoken and written? Join our team at Careerireland, where you will play a key role in building our digital presence, increasing brand awareness, and driving audience engagement across multiple social media platforms. As a Social Media Marketer, you will be responsible for creating compelling visual content, editing high-quality videos, developing engaging campaigns, and executing effective social media strategies. Strong expertise in video editing tools, content creation, and social media platforms will be essential for success in this role.
Key Responsibilities:
- Create engaging short-form videos, reels, and promotional content tailored for Instagram, Facebook, LinkedIn, TikTok, and YouTube Shorts.
- Edit high-quality videos using professional editing software, incorporating animations, captions, transitions, motion graphics, and audio enhancements to maximize audience engagement.
- Develop, design, and publish visually appealing social media posts, carousels, stories, banners, and promotional graphics aligned with the company's branding guidelines.
- Plan, schedule, and manage content calendars across multiple social media platforms, ensuring consistent posting and timely campaign execution.
- Research industry trends, viral content, competitor activities, and emerging social media features to create innovative and high-performing content strategies.
- Write compelling captions, hashtags, and marketing copy that increase reach, engagement, conversions, and brand visibility.
- Monitor social media performance using analytics tools, evaluate key performance indicators (KPIs), and optimize content strategies based on data-driven insights.
- Collaborate with the marketing, operations, and recruitment teams to produce promotional campaigns, employer branding content, client success stories, and educational videos.
- Capture and edit photos and videos for marketing campaigns, company events, interviews, testimonials, and behind-the-scenes content.
- Optimize content for each platform by adapting video formats, dimensions, thumbnails, keywords, and publishing schedules to maximize organic reach.
- Engage with online audiences by responding to comments, messages, and community interactions while maintaining a professional brand voice.
- Manage paid and organic social media campaigns, monitoring campaign performance and recommending improvements to maximize return on investment.
- Ensure all published content maintains high standards of quality, accuracy, brand consistency, and compliance with copyright and platform guidelines.
- Stay up to date with the latest digital marketing trends, social media algorithms, AI-powered content creation tools, and video editing technologies.
- Contribute innovative ideas for marketing campaigns, brand storytelling, lead generation initiatives, and audience engagement strategies that support business growth.
If you are a creative, detail-oriented, and passionate digital marketing professional with expertise in social media management, video editing, and content creation, we would love to hear from you. Take the next step in your career and apply for the Social Media Marketer role at Careerireland today.
Pay: ₹20,000.00 - ₹31,596.18 per month
Benefits:
- Flexible schedule
- Leave encashment
- Paid sick time
Ability to commute/relocate:
- Gautam Budh Nagar, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)
Shift availability:
Work Location: In person
