SEO & Content Manager
Salary: 40 to 60K
Department: Marketing
Location: Mumbai
Employment Type: Full-Time
Role Overview
We are looking for an SEO & Website Content Manager who can manage the content and on-page SEO requirements of our website while coordinating closely with our external SEO agency.
The ideal candidate should combine strong SEO knowledge with excellent content-writing skills and be comfortable working on a large e-commerce website with product categories, blogs, landing pages and informational content.
The role will be responsible for ensuring that SEO recommendations are properly implemented while continuously improving the quality, relevance and search visibility of website content.
Key Responsibilities
- Coordinate with the SEO Agency to understand, prioritize and implement SEO recommendations.
- Track SEO tasks internally and ensure timely implementation by the relevant content, development and catalog teams.
- Review agency recommendations and ensure they align with the website's business and content objectives.
- Conduct keyword research and identify relevant search opportunities.
- Write and optimize SEO-friendly website content.
- Create and optimize:
- Category Content
- Category Descriptions
- Blogs & Articles
- Landing Pages
- Informational Pages
- Product-related SEO Content
- Meta Titles & Meta Descriptions
- Optimize existing website content based on keyword opportunities and search performance.
- Ensure appropriate usage of H1/H2 headings, internal links, keywords, metadata and content structure.
- Work with the SEO agency and internal teams on On-Page SEO and Technical SEO implementation.
- Monitor website performance using Google Analytics (GA4) and Google Search Console (GSC).
- Track keyword rankings, organic traffic, impressions, clicks, CTR and landing-page performance.
- Identify pages with declining performance and recommend content improvements.
- Identify new content opportunities based on keyword research, competitor analysis and search trends.
- Develop and maintain an SEO Content Calendar.
- Coordinate with developers and catalog teams for implementation of SEO-related website changes.
- Monitor competitor websites and their SEO/content strategies.
- Ensure website content maintains high standards of accuracy, readability, originality and brand consistency.
Skills & Requirements
- Strong understanding of SEO and Content Marketing.
- Excellent English content writing, editing and proofreading skills.
- Strong understanding of keyword research and search intent.
- Working knowledge of:
- Google Analytics (GA4)
- Google Search Console (GSC)
- Google Keyword Planner
- Keyword Research Tools
- SEO tools such as Ahrefs, SEMrush, Ubersuggest or similar platforms
- Understanding of On-Page SEO including headings, metadata, internal linking, URLs and content optimization.
- Basic understanding of Technical SEO concepts such as indexing, crawling, canonicalization, redirects and schema.
- Ability to interpret SEO data and convert insights into actionable tasks.
- Strong coordination and project-management skills.
- Ability to work with SEO agencies, developers, catalog teams and marketing teams.
- Experience working with e-commerce websites will be highly preferred.
- Interest or experience in Spirituality, Wellness, Ayurveda, Astrology, Yoga or related categories would be an advantage.
Preferred Experience
2–4 years of relevant experience in SEO, Website Content or Content Marketing.
Candidates who have worked on SEO for large e-commerce or content-heavy websites will be preferred.
Pay: ₹40,000.00 - ₹50,000.00 per month
Benefits:
- Health insurance
- Leave encashment
Work Location: In person
