COMPANY PROFILE
SKYX AEROSPACE is a leading AI Enabled Drone Tech Startup that manufactures and devolops innovative drone technology solutions designed for various applications including agriculture, logistics, surveillance, and industrial solutions. We are dedicated to pushing the boundaries of unmanned aerial vehicles (UAV) and delivering cutting-edge products and technology-driven solutions to our clients.
JOB SUMMARY
We are looking for an experienced Marketing Executive to join our team in Coimbatore. The candidate will be responsible for planning and driving the entire organization’s marketing strategies, executing marketing activities, creating marketing content, managing digital platforms, coordinating campaigns, conducting market research, and strengthening the company's overall brand presence – offline and online.
The ideal candidate should have a minimum of 1 year of experience in Marketing and should have a strong interest in digital marketing, content creation, branding, social media, strategies and marketing campaigns.
This is a marketing-focused role and does not involve sales or direct sales responsibilities.
KEY RESPONSIBILITIES
- Plan and execute marketing campaigns and promotional activities for the company and its drone solutions.
- Develop engaging content for social media, design brochures and marketing materials.
- Manage and maintain the company's social media presence across platforms such as LinkedIn, Instagram, Youtube and Facebook.
- Create and coordinate digital marketing campaigns to improve brand awareness and online visibility.
- Conduct market research and competitor analysis to identify industry trends and marketing opportunities.
- Support the planning and execution of events, exhibitions, product launches, and promotional activities.
- Coordinate with internal teams to collect technical and product information for marketing communication.
- Work closely with the design team to develop creative marketing materials, posters, presentations, and promotional content.
- Monitor social media engagement, website performance, and campaign results.
- Prepare regular marketing reports and performance analysis.
- Identify new marketing channels and opportunities to improve the company's brand presence.
- Maintain consistency in brand communication, messaging, and visual identity across marketing platforms.
- Stay updated on drone technology, aerospace, agriculture, and emerging industry trends to develop relevant marketing content.
- Support the development and implementation of the company's overall marketing strategy.
REQUIRED SKILLS
- Minimum 1 year of relevant experience in Marketing.
- Strong understanding of marketing concepts, branding, and digital marketing.
- Experience in social media marketing and content planning.
- Good content writing and communication skills.
- Knowledge of LinkedIn, Instagram, and other social media platforms.
- Basic understanding of SEO, email marketing, and digital campaigns.
- Experience in creating or coordinating marketing creatives and promotional materials.
- Ability to conduct market research and competitor analysis.
- Good knowledge of MS Office / Google Workspace.
- Knowledge of Canva or similar design tools is preferred.
- Strong analytical and organizational skills.
- Creative mindset with the ability to develop new marketing ideas and campaigns.
- Ability to work independently and manage multiple marketing activities.
QUALIFICATIONS
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Candidates with an MBA in Marketing or relevant specialization will be preferred.
- Minimum 1 year of professional experience specifically in Marketing.
- Candidates with experience in digital marketing, content marketing, social media marketing, or brand marketing are preferred.
- Experience in the drone, technology, aerospace, agriculture, or related industry will be an added advantage.
- Strong English communication and writing skills.
BENEFITS
- Opportunity to work with an innovative drone technology company.
- Hands-on experience in digital marketing, branding, content creation, and campaign management.
- Opportunity to work on real-world marketing campaigns and industry projects.
- Exposure to drone technology, aerospace, agriculture, and emerging technologies.
- Competitive salary in line with current market standards.
Work Location: In person
