Sales Manager – Industrial Mixing Machinery
Industry: Industrial Products / Heavy Machinery
Functional Area: Sales / Business Development
Experience: 4+ years
Employment Type: Full-time
Job Summary
We are looking for an experienced Sales Manager with a strong background in industrial machinery sales, preferably serving the chemical, paints & coatings, inks, pesticides/agrochemicals, pharmaceutical, food processing, or related industries.
Candidates should have a working understanding of industrial process equipment such as:
- Mixing vessels and process tanks
- Agitators and industrial mixers
- High-shear mixers / homogenizers
- Inline mixers and dispersers
- Bead mills
- High-viscosity / Sigma mixers
- Ribbon blenders
- Powder-liquid mixing systems
- Food processing machinery
- Other process machinery used in chemical and manufacturing industries
The ideal candidate should have a strong understanding of process equipment and industrial machinery, along with proven experience in B2B sales, customer development, team management, and business growth.
You will be responsible for developing new business opportunities, managing key accounts, building long-term customer relationships, and leading the sales team to achieve revenue targets.
Key Responsibilities
- Develop and execute sales strategies to achieve revenue and business growth targets.
- Generate new B2B business opportunities across chemical, paints & coatings, inks, pesticides, pharmaceuticals, food processing, and related industries.
- Build and maintain strong, long-term relationships with industrial customers, OEMs, consultants, EPC companies, and large corporate accounts.
- Lead, mentor, and develop a high-performing sales team.
- Identify new markets, applications, customers, and opportunities for business expansion.
- Understand customer process requirements and coordinate with the technical/design team to propose suitable machinery and solutions.
- Conduct customer meetings, technical discussions, negotiations, and commercial presentations.
- Participate in national and international B2B industrial exhibitions and trade shows and convert leads into business opportunities.
- Manage sales pipelines, follow-ups, quotations, negotiations, and order closures.
- Monitor sales performance using CRM and other sales-management tools.
- Analyze sales metrics, market trends, competitor activity, and customer requirements to identify opportunities for growth.
- Develop innovative sales and business-development strategies to increase market share.
- Travel regularly for customer meetings, exhibitions, site visits, and business development activities.
- Take ownership of key accounts and ensure a high level of customer satisfaction throughout the sales cycle.
Technical Knowledge Preferred
Technical knowledge of process equipment will be strongly preferred.
Candidate Requirements
- Minimum 4 years of experience in B2B sales of industrial/process machinery or related equipment.
- Proven experience as a Sales Manager / Business Development Manager / Senior Sales Engineer.
- Experience managing and developing a sales team.
- Strong understanding of industrial B2B sales processes and customer acquisition.
- Experience dealing with chemical, paints & coatings, inks, pesticides/agrochemicals, pharmaceutical, food processing, or similar industries.
- Strong negotiation, presentation, communication, and relationship-management skills.
- Ability to understand customer technical requirements and communicate effectively with engineering teams.
- Experience using CRM software and Microsoft Office Suite.
- Ability to analyze sales performance, pipelines, targets, and conversion metrics.
- Strong analytical and problem-solving abilities.
- Self-driven, target-oriented, and comfortable working independently.
- Willingness to travel extensively as required.
Education
Preferred:
- Bachelor's degree in Mechanical Engineering, Chemical Engineering, Food Technology, Business Administration, Sales, or a related field.
Candidates with a Mechanical / Chemical Engineering or Food Technology background will be preferred, particularly those with experience selling industrial process equipment.
Key Skills
B2B Sales | Industrial Machinery Sales | Process Equipment | Business Development | Team Management | Key Account Management | Sales Strategy | CRM | Negotiation | Customer Relationship Management | Technical Sales | Industrial Exhibitions | Market Development
Ideal Candidate
The ideal candidate is a technically oriented B2B sales professional who can understand industrial processes, identify customer requirements, work closely with engineering teams, and convert technical discussions into successful business opportunities.
Candidates who have sold mixers, homogenizers, dispersers, bead mills, process equipment, chemical machinery, food processing machinery, or other industrial equipment will be highly preferred.
Job Type: Full-time
Pay: ₹499,379.89 - ₹1,017,174.78 per year
Experience:
- B2B sales: 4 years (Required)
Language:
Willingness to travel:
