- Bachelor’s degree/diploma in Marketing, Digital Marketing, Mass Communication, Business or a related field.
- 1–3 years of relevant experience in Social Media Marketing/Digital Marketing.
- Good knowledge of Instagram, Facebook, LinkedIn and other social media platforms.
- Hands-on experience with Meta Business Suite and Meta Ads Manager.
- Knowledge of Canva and basic photo/video editing is preferred.
- Good copywriting, communication and content-creation skills.
- Understanding of social media analytics and performance metrics.
- Creative mindset with the ability to develop new content ideas.
- Knowledge of Google Analytics/Google Ads will be an advantage.
- Ability to work independently, manage multiple tasks and meet deadlines.
- Manage and grow the company’s social media presence across Instagram, Facebook, LinkedIn and other relevant platforms.
- Plan and maintain a monthly social media content calendar.
- Create engaging captions, posts, reels, stories and other promotional content.
- Coordinate with the design/content team to produce creative content.
- Monitor social media trends, competitors and audience behavior.
- Manage audience comments, messages and community engagement.
- Plan, execute and optimize social media advertising campaigns.
- Track campaign performance and prepare regular social media reports.
- Analyze engagement, reach, leads and conversions and suggest improvements.
Pay: From ₹15,000.00 per month
Benefits:
Work Location: In person
