Position: Facebook/Meta Media Buyer
Company: Blurbpoint Media
Location: Hybrid – Ahmedabad
Employment Type: Full-time Contract
Shift Timing: 5:00 PM to 10:30 PM (Work form Office) IST 11:00 PM to 2: 00 AM (Work from Home)
Working Days: 5 days a week
Job Responsibilities:
- Plan, launch, optimize, and scale Facebook/Meta ad campaigns
- Manage campaigns with performance goals such as CPL, CPA, and ROAS
- Build and optimize audience strategies including broad targeting, lookalikes, retargeting, and interest-based targeting
- Conduct A/B testing for creatives, ad copy, and audience segments
- Monitor campaign performance and optimize budgets, bids, placements, and creatives
- Work closely with creative and landing page teams to improve campaign results
- Track and analyze campaign performance using Meta Ads Manager, GA4, GTM, and related tools
- Share campaign insights, reporting, and optimization recommendations
Required Skills:
- 3+ years of hands-on experience in Facebook/Meta Ads
- Strong experience in performance marketing and lead generation campaigns
- Experience managing and scaling ad campaigns profitably
- Strong understanding of campaign optimization, audience targeting, retargeting, and conversion tracking
- Knowledge of Meta Ads Manager, GA4, GTM, Pixel, and Conversion API is preferred
- Ability to manage multiple campaigns/accounts independently
- Comfortable working in EST-aligned shift timings
Pay: ₹300,000.00 - ₹500,000.00 per year
Work Location: Hybrid remote in Ahmedabad, Gujarat (Ahmedabad)
