Job Description
We are looking for an experienced Senior Facebook Ads Performance Marketing Specialist to manage and optimize Facebook and Instagram advertising campaigns for multiple clients.
The ideal candidate has proven experience managing high-budget Meta Ads campaigns, improving ROAS, reducing CPA, and scaling profitable lead generation or eCommerce campaigns.
Responsibilities
Plan, launch, and optimize Meta Ads campaigns.
Manage Facebook and Instagram advertising budgets.
Build and optimize audience targeting and retargeting strategies.
Conduct creative and A/B testing.
Implement Meta Pixel and Conversions API (CAPI).
Monitor campaign performance and provide optimization recommendations.
Requirements
3+ years of Meta Ads experience.
Proven experience managing $50k+ monthly ad spend.
Strong knowledge of Meta Ads Manager, Meta Pixel, CAPI, and conversion tracking.
Experience with lead generation or eCommerce campaigns.
Excellent analytical and communication skills.
Preferred
Agency experience.
Experience with GA4 and Google Tag Manager.
Experience managing multiple client accounts.
To Apply
Please include:
Years of Meta Ads experience.
Largest monthly advertising budget managed.
Industries worked with.
Examples of successful campaigns and measurable results.
Pay: ₹190,000.00 - ₹290,000.00 per month
Work Location: Remote