Email Outreach | WhatsApp & SMS | Prospecting | Lead Qualification | Sales Conversion | US & Canada
B2B & B2C Lead Generation & Sales Specialist
Company: MIRA Studio Jewels
Job Type: Full-Time / Contract
Location: Remote
Target Markets: United States & Canada
Fixed Pay: ₹10,000 – ₹15,000 per month
Performance Incentives: Up to ₹20,000–₹30,000+ per month
About MIRA Studio Jewels
MIRA Studio Jewels is a modern fine jewelry brand specializing in lab-grown diamonds, natural diamonds, custom jewelry, and premium jewelry solutions for both businesses and individual customers.
We are looking for a Lead Generation & Sales Specialist who can identify potential customers, initiate conversations, build relationships, qualify prospects, and convert opportunities into actual sales.
This is a hands-on digital sales role. The primary focus will be on finding and engaging potential customers through online channels, email marketing, WhatsApp, and SMS, followed by consistent follow-up and conversion.
About the Role
Your primary responsibility will be to generate and convert B2B and B2C leads, primarily in the United States and Canada.
You will research potential customers, identify buying opportunities, reach out through appropriate digital channels, warm up prospects, understand their requirements, and guide qualified prospects toward a purchase.
You will work closely with the Founder, who will provide training and guidance on our products, jewelry and diamond knowledge, sales process, customer psychology, outreach strategy, and conversion techniques.
Prior jewelry experience is not required. We are more interested in your communication skills, common sense, sales ability, curiosity, consistency, and willingness to learn.
Key ResponsibilitiesLead Generation & Prospect Research
- Identify potential B2B and B2C customers in the US and Canada.
- Research independent jewelers, jewelry retailers, wholesalers, designers, diamond buyers, engagement ring customers, and other relevant prospects.
- Identify potential leads through:
- Reddit
- Instagram
- Facebook
- Facebook Marketplace
- LinkedIn
- Online communities
- Marketplaces
- Other relevant digital platforms
- Research businesses and individuals to identify genuine purchasing opportunities.
- Build and maintain targeted prospect lists.
Email Marketing & Outreach
- Conduct targeted B2B and B2C email outreach.
- Create and send personalized outreach campaigns.
- Research prospects before contacting them.
- Follow email deliverability best practices.
- Maintain clean and organized email lists.
- Monitor campaign performance, responses, bounces, and other relevant metrics.
- Follow up with prospects who show interest.
- Continuously test and improve messaging and outreach strategies.
WhatsApp & SMS Marketing
- Use WhatsApp and SMS for appropriate lead follow-up and customer communication.
- Engage prospects who have shown interest.
- Send relevant product information, offers, and follow-ups.
- Maintain professional communication and avoid excessive or irrelevant messaging.
- Track conversations and follow-up requirements.
- Respect customer preferences and opt-out requests.
Lead Warming & Conversion
Finding a lead is only the beginning.
You will be responsible for:
Finding → Contacting → Warming → Qualifying → Following Up → Converting
- Build relationships with cold and warm prospects.
- Understand customer requirements.
- Identify genuine buying intent.
- Handle basic objections.
- Follow up consistently.
- Provide relevant information and product options.
- Move qualified prospects toward a purchase.
- Coordinate with the Founder when additional expertise or negotiation is required.
- Work toward converting qualified leads into actual customers.
What We're Looking ForExcellent English Communication — REQUIRED
You will primarily communicate with customers in the United States and Canada.
You must have strong:
- Spoken English
- Written English
- Conversation skills
- Professional communication
- Listening and comprehension skills
You should be comfortable communicating through email, WhatsApp, messaging platforms, and calls when required.
Sales Knowledge & Common Sense
You do not need to be an experienced salesperson, but you should understand basic sales principles.
We want someone who can:
- Understand what a customer actually wants.
- Ask the right questions.
- Recognize buying intent.
- Explain value clearly.
- Handle basic objections.
- Follow up without being pushy.
- Know when to continue a conversation and when to step back.
- Think independently and use common sense.
Digital & Research Skills
You should be comfortable using the internet to find potential customers and research businesses.
Experience with platforms such as Reddit, Instagram, Facebook Marketplace, LinkedIn, email marketing platforms, WhatsApp, or SMS marketing tools is an advantage.
You do not need to know every platform already.
We can train you.
What matters is your ability to learn new tools quickly and apply what you learn.
Trainability Is Important
You will work directly with the Founder, who will train and guide you on:
- MIRA Studio Jewels products
- Lab-grown and natural diamonds
- Jewelry terminology
- Customer profiles
- Lead research
- Email marketing
- WhatsApp and SMS outreach
- Lead qualification
- Sales psychology
- Objection handling
- Follow-up strategies
- Conversion techniques
You are not expected to know everything when you join.
We are looking for someone who is coachable, curious, proactive, and willing to improve.
Working Hours
This is a late-evening / night shift in India.
This is not a regular daytime India shift.
The working schedule will include significant overlap with US and Canadian business hours, as our primary customers are located in North America.
Candidates must be comfortable working during late-evening/night hours in India.
Exact working hours will be discussed during the interview.
CompensationFixed Pay
₹10,000 – ₹15,000 per month
depending on experience, communication skills, and overall suitability for the role.
Sales Commission
In addition to the fixed salary, you will earn a commission on every sale generated and successfully closed from your leads.
There is no fixed commission cap. Your total commission will depend on the number and value of sales you generate.
Typical earning potential: ₹20,000–₹30,000+ per month in commission for strong performers.
This means a successful candidate can potentially earn ₹30,000–₹45,000+ per month or more, combining fixed salary and sales commission.
The more business you generate and successfully convert, the more you earn.
Who Should Apply?
This role may be a good fit for:
- Sales executives
- Lead generation specialists
- Business development representatives
- Email marketers
- Digital marketers
- Telecallers with strong English
- Customer relationship executives
- Social media outreach specialists
- Appointment setters
- Freelancers looking for a consistent part-time/full-time opportunity
- Candidates with strong communication skills who are willing to learn sales
Jewelry experience is NOT mandatory.
What We Value Most
We are looking for someone who is:
- Excellent in English
- Trainable
- Proactive
- Persistent
- Good with people
- Comfortable with digital tools
- Good at researching
- Able to think independently
- Comfortable with sales
- Consistent with follow-ups
- Comfortable working toward performance targets.
Important: Excellent English communication and the ability to work during North American business hours are required for this position.
Pay: ₹10,000.00 - ₹30,000.00 per month
Benefits:
Application Question(s):
- did you read the job description? Only apply after reading it.
Work Location: Remote
