Minimum 2 – 3 years of experience in performance marketing, specifically with Google Ads, Meta Ads & LinkedIn Ads
Execute, and manage Facebook, Google Ads, LinkedIn Ads campaigns & other paid media channels.
Conduct keyword research, competitor research, and audience targeting to optimize ad performance.
Create A/B tests for ads and landing pages to maximize conversion rates.
Analyze campaign performance and produce data-driven insights to improve ROI.
Monitor budget allocation and adjust bids to gain better ROI.
Optimize marketing funnels to improve lead quality and sales conversion.
Collaborate with the content and design team to develop campaign creative assets.
Creating Media Plans for upcoming and existing clients.
Keep up with industry trends and best practices in performance marketing.