Job Description:
Social Media Marketing Executive – Page Handling & Collaboration
Job Summary
We are looking for a creative and enthusiastic Social Media Marketing Executive to manage our social media presence, create engaging content, and build collaborations with influencers, creators, and brand partners. The ideal candidate should be passionate about digital marketing, social media trends, and community engagement.
Key ResponsibilitiesSocial Media Page Management
- Manage and maintain company social media accounts across platforms such as:
- Instagram
- Facebook
- LinkedIn
- YouTube
- Schedule and publish posts, stories, reels, and videos according to the content calendar.
- Monitor comments, messages, and customer interactions to ensure timely responses.
- Maintain a consistent brand voice and visual identity across all platforms.
Content Planning & Coordination
- Assist in planning monthly content calendars.
- Coordinate with designers, photographers, videographers, and content creators.
- Write engaging captions and optimize content using relevant hashtags and trends.
- Ensure content is published on schedule.
Influencer & Brand Collaborations
- Identify and connect with influencers, content creators, and brand partners.
- Coordinate collaboration campaigns from outreach to execution.
- Manage influencer communications, agreements, and campaign timelines.
- Track campaign deliverables and measure collaboration performance.
Community Engagement
- Build and nurture online communities through active engagement.
- Respond to comments, direct messages, and reviews professionally.
- Encourage user-generated content and increase audience interaction.
Campaign Execution
- Support the execution of organic and paid social media campaigns.
- Assist with contests, giveaways, product launches, and promotional activities.
- Coordinate with the marketing team to align campaigns with business goals.
Analytics & Reporting
- Monitor key performance metrics, including:
- Engagement rate
- Reach and impressions
- Follower growth
- Content performance
- Collaboration ROI
- Prepare weekly and monthly performance reports with actionable insights.
Required Skills
- Strong communication and interpersonal skills
- Excellent copywriting and content planning abilities
- Knowledge of social media trends, algorithms, and best practices
- Influencer outreach and relationship management
- Creativity and attention to detail
- Good organizational and multitasking skills
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Media, Journalism, or a related field
- 0–2 years of experience in social media marketing or digital marketing
- Freshers with internship experience or a strong portfolio are encouraged to apply
Key Performance Indicators (KPIs)
- Social media follower growth
- Engagement rate
- Reach and impressions
- Content publishing consistency
- Number and success of influencer collaborations
- Lead generation and campaign performance
- Community response time
Career Growth Path
- Social Media Marketing Executive
- Senior Social Media Executive
- Social Media Manager
- Digital Marketing Specialist
- Influencer Marketing Manager
- Digital Marketing Manager
Ideal Candidate Profile
- Passionate about social media and digital trends
- Creative thinker with strong storytelling skills
- Excellent networking and collaboration abilities
- Organized and capable of managing multiple campaigns simultaneously
- Eager to learn and adapt in a fast-paced digital environment
Contact HR @ 78458 94914
Pay: ₹15,000.00 - ₹25,000.00 per month
Benefits:
- Cell phone reimbursement
- Provident Fund
Work Location: In person
