Social Media Growth Executive
Who You Are
- 3+ years of hands-on experience in Social Media Marketing and Growth.
- Strong understanding of Instagram, YouTube, Facebook, and LinkedIn.
- Good at content strategy, organic growth, audience engagement, and social media analytics.
- Experienced with social media management tools such as Metricool, Hootsuite, Zoho Social, or similar platforms.
- Able to understand what content works, why it works, and how to improve reach and engagement.
- Comfortable using analytics platforms and AI tools for research, ideation, and content optimisation.
- Experienced in managing multiple brands and content calendars.
- Knowledge of Performance Marketing and SEO will be an added advantage, but is not mandatory.
- Proactive, creative, and always looking for new ideas and growth opportunities.
What You'll Do
Social Media & Growth
- Manage the social media presence of multiple in-house brands.
- Plan and coordinate content across Instagram, YouTube, Facebook, LinkedIn, and other relevant platforms.
- Develop strategies to improve organic reach, engagement, followers, and subscribers.
- Identify the right content formats, hooks, titles, captions, and trends for each platform.
- Study competitors, creators, trends, and successful content formats regularly.
- Experiment with new ideas and strategies to improve social media growth.
Content & Coordination
- Work with writers, designers, and video editors to execute content.
- Repurpose videos, articles, books, and other long-form content into reels, shorts, carousels, and posts.
- Plan, schedule, and manage content using social media management tools.
- Maintain content calendars for multiple brands.
- Coordinate with the creative team to ensure consistent and timely publishing.
Analytics & Improvement
- Track social media performance and identify what is working and what needs improvement.
- Use analytics and insights to recommend changes in content and strategy.
- Prepare monthly social media reports with observations and growth recommendations.
- Continuously improve content strategy based on performance and audience behaviour.
Why Join Us
Culture: Work in a creative, low-stress environment that values quality, experimentation, and new ideas.
Team: Work with an in-house team of writers, designers, video editors, and content creators.
Opportunity: Manage and grow multiple brands across education, parenting, children’s content, and media.
Impact: Play a key role in building the social media presence and audiences of our growing brands.
Location
Chennai
- If you enjoy social media, understand what makes content grow, and love building brands and audiences, we'd love to hear from you.
Pay: ₹400,000.00 - ₹500,000.00 per year
Benefits:
- Paid time off
- Provident Fund
Work Location: In person
