Here is an Indeed-ready job description for the role:
**National Sales Manager – Cosmetics / Personal Care (GT & MT, India)
**We are looking for an experienced National Sales Manager to lead sales growth for our cosmetics and personal care portfolio across General Trade (GT) and Modern Trade (MT) in India. The ideal candidate will be responsible for developing and executing national sales strategies, building strong channel relationships, and driving revenue, distribution, and market share across key markets.
Key Responsibilities-
Develop and implement national sales plans for cosmetics and personal care products across GT and MT channels.- Drive sales growth, distribution expansion, and market penetration across India.- Manage and strengthen relationships with distributors, retailers, key accounts, and channel partners.- Lead modern trade negotiations, joint business plans, and account development with major retail chains.- Oversee general trade execution, including secondary sales, outlet coverage, visibility, and merchandising.- Monitor sales performance, market trends, competitor activity, and channel opportunities.- Work closely with marketing, supply chain, finance, and product teams to ensure effective execution.- Set sales targets, review performance, and take corrective actions to achieve business goals.- Develop trade promotion strategies and ensure optimal ROI on sales and promotional investments.- Lead, coach, and manage the sales team to deliver strong execution and accountability.
Qualifications-
Bachelor’s degree in Business, Marketing, or a related field; MBA preferred.- 10+ years of sales experience in FMCG, cosmetics, personal care, or beauty categories.- Proven experience managing both GT and MT channels at a national level.- Strong understanding of India’s retail landscape, distributor networks, and key account management.- Demonstrated success in revenue growth, distribution expansion, and team leadership.- Excellent negotiation, communication, and relationship-management skills.- Strong analytical skills with the ability to use sales data to drive decisions.- Willingness to travel extensively across India.
What We Expect-
A results-driven leader with a strong ownership mindset.- Ability to build scalable sales processes and improve execution across channels.- Experience working in a fast-paced, competitive consumer market.- Commitment to collaboration, performance, and continuous improvement.- A proactive approach to identifying opportunities and solving commercial challenges.If you want, I can also turn this into a more polished Indeed posting with a company intro, perks, and an application call-to-action.
Pay: ₹1,000,000.00 - ₹1,500,000.00 per year
Work Location: In person
