About the Role
We are looking for a motivated Performance Marketing Specialist to support digital advertising campaigns across major online platforms. The role involves campaign planning, optimization, reporting, and performance analysis to help improve overall marketing outcomes.
The ideal candidate should have practical experience managing paid campaigns and be comfortable working collaboratively in a flexible work environment.
Key Responsibilities
- Assist in planning and managing digital advertising campaigns
- Monitor campaign performance and optimize based on key metrics
- Conduct audience research and analyze campaign data
- Support tracking and reporting activities using analytics tools
- Coordinate with creative and content teams for campaign assets
- Perform testing and identify opportunities for improvement
- Prepare regular performance reports and insights
Required Skills & Qualifications
- Prior experience in digital or performance marketing
- Understanding of paid advertising platforms and campaign optimization
- Familiarity with analytics and reporting tools
- Ability to interpret data and make performance-based recommendations
- Good communication and organizational skills
- Basic understanding of conversion-focused marketing strategies
Preferred Qualifications
- Experience working on multiple campaigns or projects
- Familiarity with digital marketing research or SEO tools
- Relevant certifications are a plus
Work Model
- Hybrid work setup
- Collaborative and flexible work environment
Compensation
- Competitive compensation based on experience and skills
Job Types: Part-time, Freelance, Contractual / Temporary
Pay: ₹11,260.57 - ₹42,942.94 per month
Work Location: In person
