Role Overview
The B2B Content Marketing & Growth Manager will be responsible for developing and executing content strategies that strengthen brand positioning, build thought leadership, grow relevant audiences, and support business development efforts.
The ideal candidate should understand how to transform a single piece of content into multiple formats and distribute it effectively across channels to maximize reach, engagement, and business impact.
Key Responsibilities
Content Strategy & Planning
· Build content calendars aligned with marketing and business goals.
· Plan platform-specific strategies for LinkedIn, Instagram, YouTube, email marketing, and other relevant channels.
· Identify content opportunities based on audience pain points, industry trends, and business priorities.
Content Repurposing & Distribution
· Create and manage content distribution systems that maximize visibility across channels.
· Ensure every content asset is repurposed into posts, articles, videos, newsletters, carousels, and email content where appropriate.
· Develop strategies to increase organic reach among our target audience.
Founder & Thought Leadership Branding
· Support the personal branding of leadership team members.
· Identify opportunities for thought leadership positioning and audience engagement.
Social Media & Community Growth
· Manage social media accounts and content calendars.
· Monitor engagement, audience growth, and content performance.
· Respond to comments, messages, and audience interactions.
· Support marketing campaigns, events, webinars, and lead-generation activities.
· Research industry trends, competitors, and content opportunities.
· Lead Generation & Marketing Support
Required Skills
- Social Media Marketing
- Performance Marketing
- LinkedIn Marketing
- Content Creation & Repurposing
- Basic Copywriting
- Graphic Design (Canva)
- Basic Video Editing
- Content Planning & Coordination
- Analytics & Reporting
- Communication Skills
- Learning Mindset and Ownership
Preferred Skills
- B2B Marketing
- Demand Generation
- SEO Basics
- Personal Branding
- Email Marketing
- Marketing Funnel Understanding
- Google Analytics
- Performance marketing
What We're Looking For
- Strong execution skills with attention to detail.
- Think strategically rather than just execute tasks.
- Ability to learn and grow into strategic marketing responsibilities.
- Proactive attitude and willingness to take ownership.
Growth Opportunity
This role is designed for individuals who want to grow beyond social media execution and develop expertise in content strategy, audience growth, personal branding, content distribution, and B2B marketing. The selected candidate will receive exposure to strategic marketing initiatives and work closely with leadership on brand-building activities.
Apply if you enjoy creating content, growing digital audiences, and want to build a career in B2B marketing and personal branding.
Pay: ₹25,000.00 - ₹40,000.00 per month
Work Location: In person
