Marketing Manager

InfiDigit -
India

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Job details

Qualifications

Sales
Linkbuilding
SEO
B2B Marketing

Full job description

We’re hiring for a Marketing Manager – Demand Generation & Revenue Growth who will own end-to-end global marketing, driving brand growth, demand generation, and revenue impact across regions (India, US, GCC, APAC). The role combines strategy and execution, ensuring marketing directly contributes to pipeline quality, conversion, and business growth, with SEO as the core growth engine.

Key Responsibilities :

Global Marketing Strategy: Execute marketing plans aligned with business goals, ensuring investments drive brand strength, pipeline, and positioning across regions.
SEO-Led Demand Generation: Own inbound growth through SEO, focusing on lead quality, enterprise readiness, and revenue impact.
Global Alignment: Ensure consistent messaging and execution across geographies while adapting to regional needs.
Practice Growth: Drive demand for CRO, Content Marketing, and Link Building, enabling cross-sell and upsell opportunities.
Sales Enablement: Support sales with case studies, narratives, and pitch assets to improve conversions and enterprise deal closure.
Pipeline Contribution: Drive and track marketing-sourced and influenced pipeline via SEO, content, partnerships, and experiments.
Budget & Performance: Manage budgets, optimize ROI, and track key metrics like cost per lead and conversion rates.
Team & Operations: Guide the marketing team, establish processes, and implement systems for tracking and execution efficiency.
Paid Marketing: Define and optimize paid strategies to complement organic growth and improve lead quality.
Content Strategy: Own end-to-end content aligned with brand positioning and demand generation.
Digital Ecosystem: Manage website, social platforms, campaigns, and content channels as integrated growth engines.

Success Metrics :

Brand strength and global visibility
Growth in the pipeline and revenue contribution
Improved lead quality and conversion rates
Increased deal size and multi-service adoption
Better prioritization, execution speed, and marketing-sales alignment

Ideal Candidate :

6–10 years in B2B marketing with end-to-end ownership
Strong expertise in SEO-led growth and demand generation
Experience with digital channels, content, and paid marketing
Ability to work with leadership and make strategic decisions

Salary :

Not a constraint for the right talent & will be commensurate with the experience & exposure required for the role.

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Key Responsibilities :

Success Metrics :

Ideal Candidate :

Salary :

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