About the job
WE ARE HIRING: Digital Marketing Manager – Luxury Weddings & Destination Events
Location: Jaipur (Work from Office)
Company: Purple Grapes Events
Employment Type: Full-time
About Purple Grapes Events
Purple Grapes Events is one of India's leading luxury destination wedding planning and design companies, creating extraordinary weddings across India's most prestigious venues.
We are looking for a passionate, creative, and results-driven Digital Marketing Manager to strengthen our online presence, elevate our luxury brand, and generate high-quality leads through strategic digital marketing initiatives.
Key Responsibilities
Paid Media & Performance Marketing
- Plan, execute, and optimize Google Ads and Meta Ads campaigns to generate qualified wedding enquiries while maximizing ROI and campaign performance.
- SEO & Local Visibility
- Improve SEO performance, organic search rankings, and Local SEO initiatives, including active management and optimization of the Google Business Profile (GBP).
- Content Strategy & Social Media
- Develop and execute premium content strategies and content calendars across Instagram, Facebook, LinkedIn, Pinterest, YouTube, and other relevant digital platforms.
- Website & Lead Generation
- Manage website updates, landing pages, blogs, and lead-generation funnels while working closely with developers to enhance website performance and user experience.
- Analytics & Reporting
- Monitor campaign performance, website analytics (GA4), lead quality, conversion rates, and key marketing KPIs to identify opportunities for continuous improvement.
- Creative Collaboration
- Work closely with designers, photographers, videographers, developers, copywriters, and content creators to deliver compelling, consistent, and premium brand communication.
- Research & Database Development
- Research industry trends, competitor strategies, customer behaviour, wedding-related content, and emerging digital opportunities. Build and maintain a structured marketing database, content library, and digital asset repository for future campaigns.
- Innovation
- Stay updated with the latest digital marketing trends, AI tools, platform updates, and industry best practices to drive continuous innovation.
Requirements & Qualifications
We are looking for a candidate who possesses:
- Experience: 4+ years of experience in Digital Marketing, preferably with luxury, hospitality, weddings, events, or premium lifestyle brands.
- Education: Bachelor's degree in Marketing, Business, Digital Marketing, Engineering, Communications, or a related field.
- Performance Marketing: Proven hands-on experience managing and optimizing Google Ads and Meta Ads campaigns.
- Digital Marketing Expertise: Strong understanding of Performance Marketing, SEO, Local SEO, Google Business Profile (GBP), Social Media Marketing, Content Marketing, and Lead Generation.
- Platform Knowledge: Experience working across Google, Meta, LinkedIn, Pinterest, and YouTube.
- Analytics: Familiarity with Google Analytics (GA4), Google Search Console, Google Tag Manager, and marketing reporting tools.
- Project Management: Excellent analytical, communication, organizational, and stakeholder management skills with the ability to manage multiple projects simultaneously.
- Creative Mindset: Strong attention to detail, an eye for aesthetics, and a passion for building premium brands.
Preferred Skills
- Experience with Pinterest Marketing, YouTube SEO, and LinkedIn Marketing.
- Familiarity with AI-powered marketing tools such as ChatGPT, Gemini, Claude, Canva AI, or similar platforms.
- Working knowledge of WordPress, CRM platforms, marketing automation, email marketing, and lead nurturing strategies.
What We Offer
- Opportunity to work with one of India's leading luxury wedding brands.
- Exposure to prestigious destination weddings and premium global clientele.
- A creative, collaborative, and growth-oriented work environment.
- Performance-based career growth and leadership opportunities.
- The opportunity to build and shape the company's digital marketing ecosystem.
How to Apply
Please send your Resume along with your Portfolio or Campaign Work (if available) to:
Email: [email protected]
Subject: Application for Digital Marketing Manager – Your Name
Only shortlisted candidates will be contacted.
Purple Grapes Events
Luxury Destination Wedding Planners & Designers
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Pay: From ₹15,000.00 per month
Work Location: In person
