Title : Personal Brand Content Creator
Company: SuperLabs
Location: Mumbai / Coimbatore / Hybrid
Role Type: Full-time or 60-day paid trial
Compensation: ₹40,000 – ₹80,000/month depending on skill, speed, and ownership
Reporting To: Founder
Travel Requirements: Bombay, Bangalore, Delhi, Coimbatore & International Travel as well
Ideal Candidate
The ideal candidate is a business-curious content creator who can shoot, edit, and think like a storyteller.
You should be someone who can spend time around a founder, understand what is happening in the business, identify interesting moments, and turn them into sharp, useful content.
You are not just an editor. You are someone who can spot:
- A strong business lesson
- A founder decision
- A mistake worth sharing
- A behind-the-scenes moment
- A sharp opinion
- A useful framework
- A story that can become content
You should be fast, organized, discreet, and comfortable working closely with the founder. You must be able to handle confidential business conversations and understand that not everything filmed should be published.
This role is best suited for someone who is excited about startups, business building, founder-led content, YouTube, short-form videos, and documenting the real journey of scaling a company.
SuperLabs is looking for a Founder Content Operator to help document the journey of building SuperLabs, SuperCommerce, and future ventures.
This is not a normal video editor role.
We are looking for someone who can follow the founder’s day-to-day work, capture real business moments, turn them into compelling stories, and publish high-quality content consistently across YouTube, Instagram, LinkedIn, and other platforms.
The goal is to build a serious founder-led media engine around business building, sales, hiring, operations, decision-making, experiments, and the journey of scaling SuperLabs.
What You’ll Work On
You will help create content around:
Building SuperLabs from a services company into a focused, high-profit business
Building SuperCommerce as a major revenue line
Founder decision-making, business experiments, sales, hiring, and operations
Behind-the-scenes moments from office, team, client work, meetings, and strategy
Lessons from building a business since 2017
Personal founder journey, discipline, growth, ambition, and execution
Responsibilities
1. Founder Video Capture
You will regularly film the founder during:
Office work
Strategy sessions
Team discussions
Business reviews
Sales and marketing planning
Hiring discussions
Product discussions
Founder reflections
Travel / event / meeting days when required
You should be able to capture content naturally without making the environment feel staged or distracting.
2. Short-Form Content Creation
You will create high-quality short-form videos for:
YouTube Shorts
Instagram Reels
LinkedIn
X / Twitter
Other relevant platforms
Expected output:
5–7 short-form videos per week
Strong hooks
Clean captions
Good pacing
Business-focused storytelling
Clear takeaways
3. Long-Form YouTube Content
You will help create founder-led YouTube videos such as:
Weekly founder vlog
Business breakdowns
Lessons from scaling SuperLabs
Behind-the-scenes business documentaries
“Building in public” episodes
Founder reflection videos
Expected output:
2–4 long-form YouTube videos per month
4. Content Repurposing
You will turn one good business moment into multiple content pieces:
Example:
One 20-minute founder discussion becomes:
3 short-form clips
1 LinkedIn post
1 YouTube segment
1 quote card
1 newsletter/social post idea
You should know how to extract value from raw footage.
5. Editing & Publishing
You will be responsible for:
Video editing
Subtitles/captions
Basic thumbnails
Titles and hooks
Content formatting
Exporting for different platforms
Organizing footage
Maintaining a content calendar
Publishing support
6. Storytelling & Content Judgment
You should be able to identify what is interesting.
Not every meeting is content. Not every clip is worth publishing.
You should be able to spot moments like:
A strong business lesson
A founder decision
A mistake
A conflict
A useful framework
A behind-the-scenes insight
A relatable founder problem
A sharp opinion
Required Skills
You must have:
Strong short-form video editing skills
Ability to shoot clean video and audio
Good understanding of YouTube, Instagram Reels, and LinkedIn content
Ability to create hooks and captions
Basic thumbnail design ability
Good taste in pacing, music, cuts, and storytelling
Comfort working closely with a founder
Ability to handle confidential business discussions
Fast execution speed
Strong ownership and discipline
Tools You Should Know
You should be comfortable with some of the following:
Premiere Pro / Final Cut Pro / DaVinci Resolve
CapCut
Canva
Photoshop / Figma basics
Google Drive
Notion / Trello / ClickUp / similar tools
YouTube Studio
Instagram / LinkedIn publishing basics
Bonus if you understand:
YouTube retention
Shorts analytics
Founder-led content
Business content
Personal branding
Documentary-style editing
What We Are NOT Looking For
This role is not for someone who:
Only waits for instructions
Only knows basic editing
Needs every clip idea to be given
Makes generic motivational reels
Overuses flashy templates
Cannot understand business context
Cannot handle confidential information
Is uncomfortable filming real-life work environments
Takes too long to ship content
First 60-Day Trial Goals
In the first 60 days, success will be measured by output, quality, and consistency.
Expected output:
Metric Target
Short-form videos 40–60
Long-form YouTube videos 4–8
Founder reflection videos 8–12
LinkedIn post drafts from video 20–30
Content calendar maintained Yes
Raw footage organized Yes
Weekly content review Yes
Working Style
You may be required to work from the office on filming days and remotely on editing days.
The role may involve:
2–3 filming days per week
Editing and publishing work on other days
Occasional travel or event filming
Fast turnaround during important business moments
You should be comfortable working around real business schedules.
Confidentiality
This role will involve exposure to internal company discussions, client projects, revenue conversations, hiring decisions, product plans, and founder-level strategy.
You will be required to maintain strict confidentiality.
Not everything filmed can be published.
You must understand what should be private, what should be edited carefully, and what can be made public.
Application Task
To apply, send:
Your portfolio / past video work
3 short-form videos you edited
1 long-form video, if available
A short note on why you want to work on founder-led business content
Your expected monthly compensation
Mail id : [email protected]
Contact : 7448835183
Trial Assignment
We may give you 30–45 minutes of raw founder/business footage and ask you to create:
2 short-form clips
1 YouTube title idea
3 hook options
1 LinkedIn post draft based on the clip
Travel Requirements
This role may require travel based on business and content needs.
The Founder Content Creator should be open to travelling with the founder or team for:
SuperLabs office visits
Coimbatore team and operations coverage
Bangalore client/team meetings
Mumbai business meetings and founder content
Industry events, conferences, and networking events
Client visits where content capture is appropriate
Occasional international travel, including the U.S., if required for business/content opportunities
Travel will not be constant, but the candidate should be comfortable with planned travel and flexible schedules when important business moments need to be documented.
The person should also be able to work in different environments — office, travel, meetings, events, client locations, and founder-led shoots — while maintaining professionalism, discretion, and confidentiality.
Pay: ₹40,000.00 - ₹80,000.00 per month
Work Location: Hybrid remote in Thane District, Maharashtra
